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Technology Stocks : Ascend Communications (ASND) -- Ignore unavailable to you. Want to Upgrade?

To: James A. Venooker who wrote (54849)	9/30/1998 8:43:00 AM
From: Edward J. Edwards, III	Read Replies (2) \| Respond to of 61433

Business Wire SEARCH ASCEND'S DIRECTORY TO LOCATE REGIONAL, NATIONAL OR INTERNATIONAL NETWORK SERVICE PROVIDERS; GLOBAL NETWORK SERVICE PROVIDER DIRECTORY CONTAINS MORE THAN 2,000 ASCEND NSPS OFFERING A VARIETY OF SAN JOSE, Calif.--(BUSINESS WIRE)--Sept. 30, 1998--Ascend Communications, Inc. (Nasdaq:ASND.O), the leading provider of wide area network (WAN) solutions for providers and users of the public network, today announced a new and improved global Network Service Provider (NSP) Directory, isp.ascend.com, containing more than 2,000 Ascend NSPs. The directory provides answers for both individual consumers and corporate enterprises looking for any type of Internet service and application worldwide. "Directories such as isp.ascend.com provide a valuable resource for both individual and enterprise Internet users looking for very specific types of service with regional, national or international Points of Presence," said Jason Nealis, director of Internet operations at Erol's Internet, an RCN Company. "Internet users may be looking for a new service provider with higher access speeds or may be in need of nationwide dial-up access. Within seconds, isp.ascend.com provides Internet users with a list of NSPs catering to their specific needs. Our free listing in Ascend's NSP Directory brings potential new customers to our Web Site to evaluate Erol's Internet service just because we do business with Ascend," added Nealis. The isp.ascend.com service directory adds value when, for example, end users are looking to upgrade to the new International Telecommunications Union V.90 industry standard 56K modem technology. With the standard approved earlier this month in Geneva, Switzerland, many Internet users are now looking to connect at higher access speeds. And with millions of Ascend MAX-enabled V.90 ports installed worldwide, there are many Ascend-NSPs who offer V.90 that are listing their services in the Web-based Directory. Ascend's isp.ascend.com is indispensable because it is both a viable search engine for end users, as well as a powerful advertising vehicle for Ascend NSP customers. In addition to providing a valuable search engine to individual and enterprise Internet users looking for network service, the Ascend NSP Directory was developed to better enable Ascend to service and to understand the needs of its NSP customers, as well as providing a marketing resource to advertise Ascend NSPs. Ascend co-created the isp.ascend.com Network Service Provider Directory with Vision, Inc., a developer of Web-based solutions for marketing and communications. The outcome was a powerful customer database accessed through a user-friendly interface on the World Wide Web. The NSPs have full control of all entries and information posted to the Web Site Directory and publish their service offerings in real-time. "Vision, Inc. is very pleased to be working with Ascend and believes strongly that isp.ascend.com is a valuable marketing resource for both Ascend and its NSP customers. Through our innovative application of technology, we achieved our goal of delivering a Web-based solution that streamlined the business of Ascend's ISP marketing group, creating a world-class marketing vehicle for Ascend's NSP customers, and establishing an effective service provider directory that anyone in the world can use," said Voja Lalich, founder and president of Vision, Inc. "No other Internet infrastructure provider, like Ascend, offers such a valuable marketing tool for its customers." "isp.ascend.com has been a huge success in helping us to better communicate and respond to the needs of our network service provider customers," said Michael Schoolnik, Internet marketing manager at Ascend Communications. "Besides staying in-touch with our NSP customers, we believe so strongly in the value of isp.ascend.com and the benefit that it offers our customers, we're constantly running Web banner ads and direct mail promotions to corporate enterprise to drive traffic to the site for our customers," added Schoolnik. About Vision, Inc. Vision, Inc. builds smart and cost-effective web solutions for marketing and communications. To learn more about Vision, Inc's full line of packaged web products and custom applications for MarCom, please visit our Web site at www.visioninc.com or e-mail us at web@visioninc.com. Vision, Inc's U.S. offices are located at 1105 Battery St. San Francisco CA, 94111. Contact us by phone at 415- 956-5500 or by fax at 415-956-5533. Solutions that webify your company. Vision, Inc. About Ascend Communications Ascend Communications, Inc. (Nasdaq:ASND.O) develops, manufactures, sells and services wide area networking solutions for telecommunications carriers, Internet service providers and corporate customers worldwide. For more information about Ascend and its products, please visit the Ascend Web site at www.ascend.com, or send e-mail to info@ascend.com. For Investor Relations, please call our communications hotline at 800-648-3059 or 760-704-4423 (outside the US & Canada). Additional investor information can also be accessed on our Web site at: ascend.com. Ascend is headquartered at One Ascend Plaza, 1701 Harbor Bay Parkway, Alameda, Calif. 94502; phone is 800/ASCEND4 and fax is 510-814-2300. The foregoing statements may contain forward-looking statements that are based on current expectations and involve risks and uncertainties. Actual results could differ materially from these expectations as a result of factors including, but not limited to, the Company's success in developing, introducing or shipping new products, competition, the mix of distribution channels employed, the Company's dependence on single or limited source suppliers for certain components used in its products, risks inherent in international sales, seasonality and general economic conditions. These and other factors are discussed in Ascend's 10-K, 10-Q and other filings made periodically with the Securities and Exchange Commission. --30--mi/sf* CONTACT: Ascend Communications Todd Koch, 510/747-2672 todd.koch@ascend.com or Alexander Communications Christine Andrews, 415/923-1660 candrews@alexandercom.com or Spin Media Jessica Mullens, 800/767-4298 spinmedia@netscape.com KEYWORD: CALIFORNIA INDUSTRY KEYWORD: COMPUTERS/ELECTRONICS COMED TELECOMMUNICATIONS INTERACTIVE/MULTIMEDIA/INTERNET TRADESHOW Today's News On The Net - Business Wire's full file on the Internet with Hyperlinks to your home page. URL: businesswire.com Copyright 1998, Business Wire