To: jft who wrote (762 ) 10/9/1998 2:07:00 PM From: PHILLIP FLOTOW Read Replies (2) | Respond to of 897
The stock has moved on this news: Oral Cancer Detection System Endorsed By FDI World Dental Federation PHOENIX, Oct. 9 /PRNewswire/ -- Zila, Inc. (Nasdaq: ZILA), international provider of healthcare products for dental/medical professionals and consumers, announced that the FDI World Dental Federation (Federation Dentaire Internationale) has formally endorsed Toluidine Blue (Zila's OraTest(R)), for the detection and management of oral cancer. The FDI is comprised of 130 national dental associations representing more than 600,000 member dentists. At the FDI World Dental Congress in Barcelona, Spain, with more than 15,000 attending, the FDI Council on October 8 ratified and issued a statement which said in part: "The use of Toluidine Blue in expert and experienced hands is recommended: -- in the monitoring of suspicious lesions over time -- in the screening for oral mucosal malignancy and potentially malignant lesions in high risk individuals and population groups -- in the follow-up of patients already treated for upper aerodigestive tract cancer -- in helping to determine an optimal site for biopsy when a suspicious lesion or condition is present; and -- intraoperatively during surgery of upper aerodigestive tract malignancy. "To clinicians in primary care settings, specific training is required for correct application of the test and correct interpretation of the results. "Toluidine blue shall not be considered a replacement for a detailed visual and digital examination, but as an extra tool for the identification of patients who should be referred to specialists or centres experienced in the diagnosis and treatment of oral cancer and potentially malignant lesions or conditions." The FDI also announced it will conduct a global education campaign on oral cancer in the year 2000, to mark the organization's 100th anniversary. Dr. Ralph Green, President of Zila Biomedical, said, "This powerful endorsement adds further support to a growing body of published research indicating an important role for OraTest in the routine screening of at-risk patients by general practitioners. It also underscores the value of OraTest in the treatment and monitoring of oral cancer survivors. We look forward to working closely with the FDI and its member dental associations in raising public awareness of this too common disease." OraTest is available or approved in 16 countries; arrangements are being made to gain additional regulatory approvals and to negotiate distribution agreements throughout the world. U.S. Food & Drug Administration approval is pending. OraTest is a patented 5-minute mouthrinse sequence, used by dentists and physicians to detect early-stage, asymptomatic lesions and to define margins of lesions for biopsy and surgery. It has been shown to be 100 percent sensitive for squamous cell carcinoma, the common form of oral cancer. Oral cancer is one of the most common types of cancer in the U.S., occurring at twice the rate of cervical cancer. In most of the underdeveloped world, oral cancer ranks third in mortality rate among all cancer types. According to the American Cancer Society, the U.S. this year can expect 41,400 new oral, nasopharyngeal and laryngeal cancers and 12,300 deaths. The average 5-year survival rate for oral cancer is only 53 percent, having improved little since the 1960s. Worldwide, nearly 900,000 new cases of oral cancer occurred in 1996; incidence and mortality rates are rising. Oral cancer is more than twice as common in men as in women, and is most frequent in those age 40 and over. At high risk are smokers and other tobacco users, consumers of alcoholic beverages, betel nut chewers, those with a history of cancer and those who are immunocompromised. The odds of developing oral cancer increase with frequency and duration of use of tobacco and alcohol, and with combined use of the two. With 25 million adult American smokers visiting dentists at least once a year (according to data published in the Journal of the American Dental Association), these healthcare professionals are in the front line of early detection of this serious disease. "With oral cancer, early detection is the key," said Dr. Green. "Late stage detection produces a survival rate of only 18 percent. But survival rates soar to 80 percent when oral cancer is detected early. OraTest is a vital tool to help clinicians find suspicious lesions even before symptoms appear." Zila, Inc., markets pharmaceutical, biomedical, dental and nutritional products to professionals and consumers through seven operating groups: Zila Biomedical is introducing the OraTest(R) oral cancer detection system worldwide; Zila Manufacturing produces the only pharmaceutical-grade toluidine blue -- Zila(R) Tolonium Chloride; Zila Pharmaceuticals markets prescription and non-prescription oral healthcare products; Zila Dental Supply is a national dental supplies distributor; PracticeWorks develops and markets proprietary dental practice management software; Cygnus Imaging manufactures and markets intraoral video camera and digital x-ray systems; and Oxycal Laboratories manufactures and supplies Ester-C(R) vitamin products worldwide. More information is available at www.zila.com. This document contains forward-looking statements which are based on Zila's expectations and are subject to various business risks and uncertainties, some of which are beyond Zila's control. Actual results could differ materially from these forward-looking statements as a result of such risks. There can be no assurances that the forward looking statements contained herein will in fact transpire or prove to be accurate. SOURCE Zila, Inc. -0- 10/09/98 /CONTACT: Dr. Ralph Green for Zila, 602-266-6700/ /Web site: zila.com -- LAF036 -- 8617 10/09/98 12:45 EDT prnewswire.com Copyright PR Newswire 1998. All rights reserved. PHIL