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Technology Stocks : THQ,Inc. (THQI) -- Ignore unavailable to you. Want to Upgrade?


To: Kelvin Taylor who wrote (8169)10/7/1998 9:36:00 AM
From: Jim Fitzgerald  Respond to of 14266
 
The latest issue of GameWeek (Oct. 15) contains a very positive preview of Rugrats. Couldn't find it on their website, so I'll type in a few highlights.
"In addition to the rub off from the $200 million to be spent to support the movie, Sony has agreed to help THQ pay for a large campaign to advertise the game. Sony has been trying with various titles such as Gex and Spyro the Dragon to expand its market to include young children. Rugrats is sure to attract this audience and Sony knows it."
"In short, as the PlayStation gets older this game is exactly the type Sony wants companies to develop in order to attract new, young players. If THQ releases this on time, in conjunction with the movie, the company has a sure fire hit on its hands."