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To: Bob Trocchi who wrote (2362)10/7/1998 7:40:00 PM
From: hasbeen101  Respond to of 3194
 
Bob,

The good news is that I don't think the finance industry will slow down purchases very much because of the current turbulence/slump. The big purchasers are fund managers, and they make their money on how much money they're managing, not whether the market's gone up or down. With everyone in Australia, US, etc... saving for retirement, the funds under management will keep growing IMO.

The bad news is that they're very cautious and slow to adopt new technology in any event. My rule of thumb is that the selling cycle takes 12 months from first contact to first sale. And from the ODIS perspective, the first sale will probably be the thin end of the wedge: a limited deployment of a low-risk application. These guys are cautious!

Part of the problem is that they can see the changeover costs (retraining staff etc very clearly), but most finance industry managers adopt a very high index of suspicion about any IT claims, since as we know, IBM and then MSFT have carried on a proud tradition of vaporware and BS product announcements.