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Technology Stocks : C-Cube -- Ignore unavailable to you. Want to Upgrade?

To: JEFF K who wrote (36641)	10/12/1998 12:43:00 PM
From: DiViT	Read Replies (1) \| Respond to of 50808

Sharp Taps C-Cube Set-top Technology for SKYPerfecTV! Service in Japan businesswire.com Business Editors/High Tech Writers MILPITAS, Calif.--(BUSINESS WIRE)--Oct. 12, 1998--C-Cube Microsystems Inc. (NASDAQ: CUBE), the leading provider of digital video silicon technology, today announced that Sharp Corporation is using C-Cube's AViA set-top decoder solution to drive Sharp's new digital set-tops that have been deployed for SKYPerfecTV! in Japan. SKYPerfecTV! is delivering more than 170 channels of entertainment and educational programming to subscribers throughout Japan. Sharp's digital set-top uses C-Cube's set-top graphics performance to deliver one of the industry's most advanced Electronic Program Guides (EPGs). Sharp's EPG allows users to very easily navigate through the on-screen television guide to find the specific program or type of program the users would like to watch, including sports, news, Japanese movies, foreign movies, etc. "Service providers are counting on advanced set-top platforms to support the graphical user interfaces that appeal to new subscribers," said David Baillie, vice president and general manager for C-Cube Microsystems' Consumer Network Products Division (CNP). "C-Cube's unmatched graphics support on the set-top, combined with Sharp's innovation in developing software supported EPGs and other applications, is providing an attractive consumer platform for SKYPerfecTV!." "Our experience in developing feature-rich consumer devices lends well to building our position in the set-top market," said Mr. Hitoshi Hibi, Division Deputy General Manager for Sharp's TV System Division. "C-Cube's understanding of digital video technology and networks is allowing us to focus on the applications running on the set-top platform, providing a rich user experience for SKYPerfecTV! subscribers." About SKYPerfecTV! Poised to bring SKYPerfecTV! (Japan Digital Broadcasting Services Inc.) to consumers, SKYPerfecTV! intends to reshape Japan's broadcasting industry. In addition to producing and supplying an array of quality television programs, SKYPerfecTV! will undertake bold advertising and promotional campaigns using new mediums. SKYPerfecTV! provide the following services: -- Digital broadcasting technology services -- Transmission facilities -- Broadcasting operations -- Production facilities for licensed broadcasters -- Marketing Programs and advertising and sales campaigns -- Subscriber services, such as creating comfortable viewing environments -- Issuance and management of IC cards About C-Cube Microsystems C-Cube Microsystems Inc. is an industry leader in the development and delivery of highly integrated digital video silicon solutions that address the communications and consumer markets. C-Cube is headquartered in Milpitas, California with offices in North America, Europe and Asia. Its stock is traded on the Nasdaq National Market under the symbol CUBE. C-Cube can be reached at +1-408-490-8000 or on the World Wide Web at c-cube.com. The C-Cube logo is a registered trademark of C-Cube Microsystems Inc. C-Cube is a trademark of C-Cube Microsystems Inc. --30--LS/na* CONTACT: C-Cube Microsystems Inc., Milpitas Mary Giani, 408/490-8628 (Corporate PR) mary.giani@c-cube.com or Melissa Malley, 408/490-8510 (Public Relations) mmalley@c-cube.com or Nick Kormeluk, 408/490-8561 (Investor Relations) nick.kormeluk@c-cube.com KEYWORD: CALIFORNIA INDUSTRY KEYWORD: COMPUTERS/ELECTRONICS COMED TELECOMMUNICATIONS INTERACTIVE/MULTIMEDIA/INTERNET