To: Jon Cave who wrote (2550 ) 10/16/1998 12:13:00 PM From: Mark Oliver Read Replies (1) | Respond to of 4134
The Internet is Coming to Cable TV; Source Media Orders Its First Five Digital Headends for Digital Roll-Out DALLAS, Oct. 8 /PRNewswire/ -- Source Media, Inc. (Nasdaq: SRCM - news) today announced that it ordered its first five digital headends for Cable Companies launching its VirtualModem 2.0, the next generation of digital cable TV interactive software. VirtualModem delivers Web access, Electronic Program Guides, E-Mail, and the Interactive Channel(TM) over industry-standard digital cable settops. VirtualModem 2.0 will be unveiled at the Western Cable Show in Anaheim, California December 2-4, 1998 and can be seen at the CableLabs, General Instrument, Scientific-Atlanta and Interactive Channel booths during the show. These headends are for deployment in the 4th Quarter. In July 1998 Source Media and Insight Communications announced the first industry agreement for delivery of the Internet and a wide range of localized interactive services over Cable TV. VirtualModem 2.0 follows successful market pilots of VirtualModem technology with new features and functionality: -- Mouseless navigation with standard cable TV remote control or optional keyboard -- Real TV multimedia experience - sight, sound, and speed -- Server-Driven multimedia Electronic Program Guide -- The Interactive Channel - localized interactive television with extensive revenue sharing capabilities for local advertising and transactions -- Compatibility with OpenCable digital Settop architecture. VirtualModem 2.0 allows Cable Operators to add Web access to the new digital class of Cable TV programming without separate hardware in the home. Cable Operators select their Internet Service Provider (ISP), and utilize VirtualModem 2.0 software to extend Web access to the TV set using industry- standard OpenCable settop boxes from General Instrument or Scientific-Atlanta. Source Media is a leader in the development and introduction of localized new media content, advertising and technology. Source Media's IT Network provides new media content and advertising services via newspapers and Yellow Pages directories to over 100 million households and businesses nationwide. The Interactive Channel is an interactive cable TV programming service designed for today's digital cable TV programming tiers. VirtualModem(TM) develops and markets the intellectual property, software, and patents behind the company's interactive cable TV technology, which includes Internet on TV. Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: Statements that are not historical facts, including statements about confidence and strategies and plans and expectations about new and existing products, services, technologies and opportunities, industry growth, demand, and acceptance of new and existing products, and returns on investments in products and markets are forward-looking statements that involve risks and uncertainties that could significantly impact Source Media. These include but are not limited to the projected and historical losses of Source Media, lack of capital resources, development nature of its business, uncertainty of subscriber acceptance for the Interactive Channel, possible unavailability of equipment, potential acquisition, potential profits of the telephone division and other factors discussed from time to time in Source Media's Securities and Exchange Commission filings. CONTACT: John J. Reed, President Source Media, Inc. Phone: 972-701-5561 Fax: 972-701-5566 investors@srcm.com SOURCE: Source Media, Inc.