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Biotech / Medical : PFE (Pfizer) How high will it go? -- Ignore unavailable to you. Want to Upgrade?


To: Anthony Wong who wrote (6104)10/19/1998 3:38:00 PM
From: Anthony Wong  Respond to of 9523
 
Celebrex Sales

Monsanto's Celebrex might reach sales of $1 billion in its
first 12 months on the market if the U.S. Food and Drug
Administration classifies it as a new kind of painkiller, said
Hemant Shah, a drug industry analyst. Even without that
distinction, the drug could have $300 million to $500 million in
its first full year on the market, he said.

Monsanto's situation now is similar to that of Warner-
Lambert Co. a few years ago, Shah said. Warner-Lambert today
reported that third-quarter profit rose 49 percent to $296
million as sales of its cholesterol-reducing drug Lipitor more
than doubled to $569 million.

Warner-Lambert last year introduced Lipitor, working with
Pfizer Inc. as a marketing partner. Monsanto too has an agreement
with Pfizer, the maker of the impotence pill Viagra, to introduce
its drug, Celebrex.

''This is another Warner-Lambert story where one drug can
make a big difference,'' Shah said of Monsanto. ''The numbers
could be huge (for Celebrex.) It all depends on the FDA.''

Excerpt from a Bloomberg aticle on MTC dated October 19, 1998
quote.bloomberg.com