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Technology Stocks : OBJECT DESIGN Inc.: Bargain of the year!! -- Ignore unavailable to you. Want to Upgrade?

To: Sea Otter who wrote (2452)	10/27/1998 11:29:00 PM
From: ahhaha	Respond to of 3194

The "canary" theory works. When the air gets thin, the canary dies. Sales people give up the ghost when they realize they're banging their heads against a steel wall and they can't breathe. In a hard selling environment you need dynamic innovative sales techniques. I don't mean the usual selling nonsense. I mean the company needs to be led in a different direction. The leader has to create a new direction. Goldman is too conservative, a product of east coast elitism. You have to invent a new market. You have to modify the product to fit the new market. Question: why isn't Goldman in China knocking on doors? Or, better yet, knocking down doors. He should create an international incident. This polite society stuff hasn't worked. Why not design objects? Provide a service that takes other's database coding problems and solves them using whatever kind of software the client is using. To a great extent the effective sale comes from sales people going in and solving the client's problem directly. That means the sales people have to be good programmers and systems analysts. They go in and provide the skeleton so that in-house personnel can fill in the flesh for the local solution. That's what ODIS sales do anyway. Why not open it up to support other software? If you can't sell software, sell solutions, sell problem solving expertise. It has renewable value and next time maybe they will try your software.