To: Regeloney who wrote (887 ) 11/4/1998 10:07:00 AM From: Ms. Baby Boomer Read Replies (1) | Respond to of 2365
> C'mon gimme da NEWZ........... Heads Up > BTW, still offering that product? PR NewsWire NewsEdge Corporation Launches Knowledge Consulting Group -------------------------------------------------------------------------------- Team Helps Client Companies Achieve Maximum 'Return On Information' BURLINGTON, Mass., Nov. 4 /PRNewswire/ -- NewsEdge Corporation Nasdaq: NEWZ), the leading provider of customized news and current awareness solutions for business, today announced the formation of a new group strategically focused on the media consulting arena. This new group will help client organizations leverage industry news and information for quantifiable business advantage. NewsEdge Knowledge Consulting Services help NewsEdge customers derive the highest possible competitive value from their news solutions. Each Knowledge Consulting engagement brings the expertise of seasoned information services professionals from NewsEdge's Editorial Services Group to work with the client to collaboratively structure news and current awareness into a unique, client- specific knowledge architecture. The Knowledge Consulting group leverages NewsEdge's expertise in configuring and rolling out enterprise level news solutions to approximately 1250 global, national, and regional organizations. "The consulting group brings NewsEdge's experience, knowledge, and insight to bear on difficult business and information problems," said William Peyton, director of the NewsEdge Knowledge Consulting Services practice. "Most organizations understand there is bottom-line value to receiving information and news strategically; we show them how to get the most out of that news by tailoring our news solutions to maximize customer benefit and return on their information investment." Paul Cucurullo, chief information officer at Ark Asset Management, a top money management firm, believes that news, properly delivered, creates a powerful competitive advantage. Overseeing the rollout of NewsEdge products at Ark, Cucurullo commented, "The way in which we employ news and information differentiates us in the marketplace. NewsEdge's Knowledge Consulting group provides us with valuable insight on how to structure the flow of news throughout our organization to meet the varied daily needs of even our most demanding portfolio managers." NewsEdge Knowledge Consulting services are delivered in three phases: Knowledge Audit: In the Knowledge Audit, editorial and business analysts conduct a series of interviews across client organizations to surface business priorities, information needs, and measures of performance. With this information, the editorial analysts outline a specific knowledge architecture designed to deliver the best mix of content and configuration for the various functions and departments within the organization. Knowledge Integration: In the Knowledge Integration process, a team of editorial analysts organizes the businesses information needs into a coherent knowledge infrastructure, and configures the specific product selected to meet the needs of client business units. Knowledge Integration can include the creation of custom views, or custom topics, prepared and delivered exclusively for each client. Knowledge Support: In the third phase, the Knowledge Support team provides ongoing support and maintenance of the knowledge architecture. This group performs regular assessments of the information structure as well as ongoing maintenance of all client-specific customized topics and views. Knowledge support is an interactive process where the client and editorial analyst review the changes taking place in the client's areas of interest, and adjust the information services to match. About NewsEdge Corporation NewsEdge Corporation (Nasdaq: NEWZ) is a leader in global news and current awareness solutions for business. The Company's mission is to make news valuable for busy people at work. NewsEdge provides clients at approximately 1,250 organizations -- including 78 of Business Week's 100 largest global companies (based on market capitalization) -- with a powerful combination of customized, authoritative content; cutting-edge technology; editorial, value- added capabilities; and unparalleled client support and consulting services. NewsEdge helps business people find the most important, relevant stories from an overwhelming volume of daily news and enables them to act on the most current information possible. NewsEdge is headquartered in Burlington, Massachusetts with sales offices throughout North America, Europe and Japan. For more information about NewsEdge Corporation, visit the company's Web site at newsedge.com . SOURCE NewsEdge Corporation -0- 11/04/98 /CONTACT: Sarah Garnsey, NewsEdge Corporation, 781-313-5891, Sarah.garnsey@newsedge.com, or Krista Thomas, Mullen PR, 978-468-1155, Kthomas@mullen.com/ /Web site: newsedge.com CO: NewsEdge Corporation ST: Massachusetts IN: CPR SU: PDT DP -- NEW022 -- 5889 11/04/98 09:17 EST prnewswire.com