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To: OtherChap who wrote (24792)11/6/1998 5:13:00 PM
From: llamaphlegm  Respond to of 164684
 
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Barnes & Noble to buy Ingram Book
Bookseller pay $600 million for retail book distributor

By Jeffry Bartash, CBS MarketWatch
Last Update: 4:43 PM ET Nov 6, 1998
NewsWatch

NEW YORK (CBS.MW) -- Barnes & Noble shares surged 11 percent
Friday after the bookstore operator said it would buy Ingram Book
Group for $600 million in cash and stock, stepping up its challenge to
Amazon.com.

Barnes & Noble rose 3 3/8 to 34 1/4.
Amazon.com Inc., the online book and music
seller (AMZN), fell 3 15/16, or 3 percent, to 124
9/16.

The deal combines the biggest U.S. bookseller
with the biggest U.S. retail book distributor.
Barnes & Noble (BKS) said it will pay $200
million in cash and $400 million in stock. Also see
Internet Daily.

The company said in a statement that the
acquisition of Ingram, a privately held unit of
Nashville, Tenn.-based Ingram Industries Inc., will allow it to deliver
books faster and more cheaply. More than 80 percent of Barnes &
Noble's online and store customers will be within range of overnight
deliveries of Ingram's 11 distribution centers, the bookseller said.

Ironically, Ingram is the largest supplier of books to Amazon.com., which
has sprung up since its founding in mid-1995 to become a full-blown
challenger to traditional booksellers such as Barnes & Noble.

After initially ignoring the Internet, Barnes &
Noble is now playing catch-up to Amazon.com
with Barnesandnoble.com, an online bookseller. In
October, Bertelsmann AG, the world's
third-largest media company, spent $200 million to
acquire a 50 percent interest in Barnes & Noble's
Internet subsidiary.

The latest Barnes & Noble move is seen as a
strong counterblow to Amazon.com. "It allows
Barnes & Noble virtually to ship any book
overnight. That's powerful," said Scott Appleby of
ABN Amro. "It gives them a major advantage."

Barnes & Noble's willingness to let Ingram continue its relationship with
Amazon.com is not unexpected. Analysts say the company would likely
face severe antitrust scrutiny if it cut off or tried to hamper Ingram's
distribution agreement with other competitors.

Ingram will continue to supply books to its current
customers, "including independent bookstores,
specialty retailers, and libraries, in the U.S. and
abroad," the companies said.

Amazon.com, in a press release, said the Barnes &
Noble deal "undoubtedly will raise industry-wide
concerns. Like other independent booksellers, we
hope that Ingram resolves those concerns with a
strong commitment to treating all bookstores fairly."

While Amazon.com still plans to rely on Ingram as
a distributor, it also said it continues to seek to
diversify its supplier base and increase direct
purchasing from publishers.

"To our customers: Worry not," said Amazon.com
CEO Jeff Bezos. "Those who make choices that
are genuinely good for customers, authors and
publishers will prevail. Goliath is always in range of
a good slingshot."

Barnes & Noble operates 504 bookstores under the company name and
507 more under the B. Dalton name