To: Carolyn S. who wrote (22686 ) 11/7/1998 5:59:00 PM From: freelyhovering Respond to of 79230
Carolyn S.--TCTV--I just learned how to cut and paste. A late-bloomer. Myron tctv To print this story Tel-Com Wireless Cable TV Corp. Set to Launch Ivana Trump's 5th Avenue Channel in October, 1998 in 100 Million Homes Worldwide and on the Internet PR Newswire - September 11, 1998 10:00 Mel Rosen, TCTV President & CEO, Agrees to Lend 5th Avenue Additional Funds to Complete Channel and Internet Launch MIAMI, Sept. 11 /PRNewswire/ -- Tel-Com Wireless Cable TV Corporation (Nasdaq: TCTV) confirmed today that its 5th Avenue Channel subsidiary will premiere its television programming -- Ivana Trump's 5th Avenue Channel -- in October, 1998. The Channel will begin airing in 5 million homes across the U.S. in the C-band satellite market and selected cable systems, as well as in over 100 million homes in Europe, Asia and South America as part of the Fashion TV Paris programming lineup. By mid-1999, the Channel expects to reach over 15 million full-time and part-time U.S. homes and to extend its television carriage in foreign markets. The 5th Avenue Channel is the luxury lifestyles television channel hosted by Ivana Trump, who also serves as the subsidiary's Chairman of the Board. The Channel will air Bloomberg Television programming and other business programs in its "5th Avenue Financial" segments; fashion shows and interviews from Fashion TV; travel and other lifestyles programs; and shopping opportunities, including segments from the House of Ivana. The Channel's Internet site -- 5thAvenueChannel.com -- will also launch in October and plans to feature high-end products and services to be offered for sale on the Internet. According to Neilson Media Research, over 80 million adults in the U.S. and Canada are on line, up 21 million in nine months, and 60% use the Internet to shop. Millions more are on line around the world. Driven in part by its television programming and media presence, 5thAvenueChannel.com anticipates attracting electronic shoppers to its Internet site and its luxury brand goods, sourced from manufacturers and retailers worldwide. 5th Avenue Channel Club members will be offered, on television and through the Internet, special shopping opportunities, travel bargains, and frequent buyer benefits. Mel Rosen, President & CEO of TCTV stated: "The 5th Avenue Channel will combine the two most powerful commerce media in existence -- television and the Internet -- in bringing 5th Avenue to Main Street. Ivana Trump is known throughout the world as a personality who epitomizes the 5th Avenue lifestyle. This combination gives the 5th Avenue Channel an excellent opportunity to become a leader in the electronic marketing of premium products and services." In addition to its controlling interest in The 5th Avenue Channel, TCTV is a provider of wireless cable and satellite television and other programming for residential and commercial customers. Mr. Rosen is a major shareholder of The 5th Avenue Channel, Inc., together with Ivana Trump and other private investors. Mr. Rosen has agreed to lend the subsidiary, at a flat 8% interest rate and on a non-dilutive and unsecured basis, any additional funds it may require to complete the launch of the Channel and its Internet site. Forward-looking statements (statements which are not historical fact) in this release are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Investors are cautioned that all forward-looking statements involve risks and uncertainties, including those risks and uncertainties detailed in the company's filings with the Securities and Exchange Commission. SOURCE Tel-Com Wireless Cable TV Corporation /CONTACT: Samuel H. Simkin, Vice President & General Counsel of Tel-Com Wireless Cable TV Corporation, 305-947-3010/ (TCTV) TCTV %ENT %MLM %PDT %OTC V%PRN P%PRN