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Biotech / Medical : Pharmos (PARS) -- Ignore unavailable to you. Want to Upgrade?


To: Tony van Werkhooven who wrote (138)11/9/1998 1:55:00 PM
From: Ariella  Read Replies (1) | Respond to of 1386
 
Dear Tony, PARS is responsible for supplying BOL with the active ingredient for Alrex & Lotemax. Everything else is BOL's responsibility.

BOL is aggressively using samples to gain market share. Figures given out on the recent conference call by CFO are:

150,000 samples during June quarter
228,000 samples during Sept quarter

This strategy will continue in Q4. There's no way I can think of to quantify what precripts would be without these samples, but I believe the strategy to be the correct one, as we see from the climb in prescripts since product launch.

-Ariella