Silicon Investor (SI) -- The First Internet Community

STOCKTALK

We've detected that you're using an ad content blocking browser plug-in or feature. Ads provide a critical source of revenue to the continued operation of Silicon Investor. We ask that you disable ad blocking while on Silicon Investor in the best interests of our community. If you are not using an ad blocker but are still receiving this message, make sure your browser's tracking protection is set to the 'standard' level.

Technology Stocks : Audio and Radio on the Internet- NAVR -- Ignore unavailable to you. Want to Upgrade?

To: Yoav Chudnoff who wrote (384)	11/10/1998 2:13:00 PM
From: SouthFloridaGuy	Respond to of 27722

NetRadio Network Challenges Statements Made By Other Audio Webcaster Business Wire - November 10, 1998 10:23 MINNEAPOLIS--(BUSINESS WIRE)--Nov. 10, 1998--NetRadio Network (http://www.netradio.net), the first and largest provider of originally programmed audio content on the Web, Tuesday challenged a number of assertions made in the media by certain competitive audio Webcasters. Of debate are claims made regarding leadership and position in the Internet audio broadcasting industry, number of monthly site visitors/listeners and licensing timing with ASCAP/BMI. Specifically, it was claimed that another Web site audio service was "the first and largest multichannel Internet music service," with broadcasting initiated in March 1996 (a). By comparison, NetRadio Network began broadcasting its multiple channels of originally programmed audio content on Nov. 1, 1995, establishing itself as the first Internet-only radio network, a full five months earlier (NetRadio's third anniversary was officially celebrated on Nov. 6, 1998). "NetRadio Network is truly the pioneer in providing original programming for Internet audio broadcasting," stated Jan Andersen, senior vice president, sales and marketing for NetRadio. "While we respect other Web sites' efforts to expand the field of broadcasting music on the Web, it is unfortunate that a few press releases have been issued with inaccurate information. We feel strongly that quantifiable, factual data must be communicated to all audiences in order to correct such inaccurate statements and misleading claims." One area of claim was that another Web site was "the most visited streaming music site," and it attempted to validate this claim with a reference to "38 million monthly impressions (b)," which in fact referred to the number of monthly banner-view impressions generated. In contrast, according to I/Pro, a division of A.C. Nielsen Research (the leading media audience measurement service in the world) which tracks Internet visit trends and overall site activity, NetRadio Network's Web site is visited at a rate of more than 3.6 million aggregate visits per month (or more than 120,000 times per day). These visits result in NetRadio Network's channels being accessed at a current rate of more than 150,000 times every day. This other Webcaster also claimed to be "the first multichannel Internet music broadcaster to be licensed by ASCAP and BMI (a)." According to a statement released by ASCAP on Nov. 21, 1995, (http://www.ascap.com/press/nmts-112195.html), NetRadio Network, jointly with AudioNet (now Broadcast.com), became the first audio broadcaster to be licensed by ASCAP. Moreover, NetRadio has license agreements in place with ASCAP, BMI and SESAC. NetRadio has also taken a strong, proactive stance with the RIAA to help solve licensing issues with the record labels and recording artists, and has been a leader in ensuring the rights of the artists and songwriters of the music programmed on its channels. This stance is further reinforced by NetRadio's policy to not sponsor or endorse any Web site that promotes unauthorized download and/or distribution of music over the Internet. NetRadio Network is the first Webcaster to implement a "content-enabled" commerce (or C-Commerce) business strategy, which seamlessly integrates its diverse audio content into highly targeted online commerce opportunities. This innovative online commerce strategy allows NetRadio listeners to simply and instantly "listen, click and purchase" whatever is being sold on their selected, individually preferred audio channel(s). NetRadio's C-Commerce Web sites currently include CDPoint (http://www.cdpoint.com) and SoftwarePoint (http://www.softwarepoint.com). With headquarters in Minneapolis, NetRadio Corp. (http://www.netradio.net), a majority-owned subsidiary of Navarre Corp. (Nasdaq:NAVR), produces and delivers custom music, information and original programming to the global Internet Community on a continuous basis. NetRadio was the first Internet-only radio network and is currently the world's largest on-demand Webcaster of originally programmed audio content, with more than 150 channels of on-demand music and information. NetRadio was also the winner of RealNetworks' 1998 Streamers Award for "The Best RealAudio Net-Only Radio" Web site. (a) Spinner.com news releases (Oct. 22, 1998, and Nov. 2, 1998) (b) 24/7 Media. Inc. -- Serves as third-party advertising representative for NetRadio Network, Spinner.com and Imagine Radio CONTACT: Ketchum Public Relations Ellen Leo, 310/444-1354 ellen.leo@ketchum.com