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Technology Stocks : Open Market (OMKT) -- Ignore unavailable to you. Want to Upgrade?

To: Rob who wrote (680)	11/12/1998 11:30:00 AM
From: Ben Wong	Read Replies (2) \| Respond to of 2004

Open Market Announces Evolutionary New Web-Based Folio Products PR Newswire - November 12, 1998 10:57 BURLINGTON, Mass., Nov. 12 /PRNewswire/ -- Open Market, Inc. (Nasdaq: OMKT), a leading provider of Internet commerce and information publishing software, today announced LivePublish(TM) and SecurePublish(TM), the next evolution of products in Open Market's Folio information publishing product suite. LivePublish is a comprehensive, enterprise-strength product for the production and secure delivery of information via the Web including the public Internet, intranets, and extranets. SecurePublish is an intranet subscription server and logging system that enables publishers and corporate intranet customers using LivePublish to negotiate contracts based on content usage, not just concurrency usage or a site license. "Open Market's vision is to provide publishers with a Web-based, end-to- end information publishing solution," said Jeff Bussgang, vice president of marketing, Open Market. "LivePublish represents the culmination of all of the development work that Open Market has done to advance our Folio product line to make that vision a reality. This new solution addresses the publishing, rights management, and information commerce needs of the information publishing industry." LivePublish gives customers the freedom to author and manage content using their system of choice by providing a standard interface to any open authoring tool and content management system. LivePublish provides publishers with: -- A standards-based system, so publishers can leverage existing content authoring and content management solutions, including the emerging XML standard -- A scaleable system that delivers a multi-threaded Web publishing solution designed for thousands of concurrent users who need access to multi- gigabyte collections of information -- An automated way to publish and host information on the Web -- Simple integration with content on an existing Web site -- A way to easily manage and update information, since documents are managed and updated in their native form and are automatically delivered to Web browsers -- A perfect way to sell information by integrating LivePublish with Open Market's Transact(TM) for a complete solution for packaging, distributing, and selling information. SecurePublish is an additional component to LivePublish that handles rights administration and contract-based usage. By implementing SecurePublish, publishers can protect content on a customer's intranet, while tracking the usage and managing the value of the purchased content. This enables publishers and corporate intranet users to negotiate contracts based on content usage, not just concurrency or a site license. Key features of SecurePublish include: -- Rights administration for greater control over the information assets -- Usage reporting for greater visibility into how the information is being utilized -- License updating via the Internet "Bookcraft needed a scalable solution for our information publishing needs, something that could grow with us in the years to come as the popularity of our site grows," said Paul Hansen, president of Infobases, a division of Bookcraft, Inc. "We found LivePublish to be highly scalable. For us, there is no other technical solution out there that is as attuned to electronic publishing. Most other solutions are just search engines, and wouldn't solve our needs."