Silicon Investor (SI) -- The First Internet Community

STOCKTALK

We've detected that you're using an ad content blocking browser plug-in or feature. Ads provide a critical source of revenue to the continued operation of Silicon Investor. We ask that you disable ad blocking while on Silicon Investor in the best interests of our community. If you are not using an ad blocker but are still receiving this message, make sure your browser's tracking protection is set to the 'standard' level.

Non-Tech : E*Trade (NYSE:ET) -- Ignore unavailable to you. Want to Upgrade?

To: Patricia Meaney who wrote (3754)	11/16/1998 12:52:00 PM
From: mod	Read Replies (1) \| Respond to of 13953

Very interesting announcement supposedly coming from ETrade tomorrow. Here is what CSFB has to say: <<Title: ETRADE Announces Active Trader Program * ETrade is apparently planning to announce its long awaited special program for "Active Traders" on Tuesday of this week. As we understand it, customers trading more than 10 times per month will have free access to real-time Level II NASDAQ quotes, will be granted a complementary subscription to ETrade's "Professional Edge" service and will have dedicated customer service representatives. ETrade will be the first online trading firm in the Top 10 to offer Level II NASDAQ quotes (let alone free ones). Provided they work properly, this service is likely to be highly attractive to active traders. As currently structured, there will be no explicit price cuts, just the complementary enhanced services. While the program will result in lower gross margins in the short-term, it will help maintain account activity levels over the long term.>> Dennis