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Technology Stocks : PVII--Princeton Video -- Ignore unavailable to you. Want to Upgrade?

To: wombat who wrote (45)	11/24/1998 1:08:00 PM
From: Madeleine Harrison	Read Replies (1) \| Respond to of 172

(PR Wires) DJ: 'First Down Line' Technology to Debut on CBS Sports DJ: 'First Down Line' Technology to Debut on CBS Sports This year's Thanksgiving Day game, televised on CBS at 12:00 noon (EST), will be the first national, over-the-air broadcast of a regular season NFL game to show viewers an electronic first down line on the field while play is in progress. Generated using the live video insertion system(TM) from Princeton Video Image, the first down line will appear to viewers as a line across the field, making it easier to determine the progress of each play. According to the NFL, 60 million viewers watched last year's game. In addition to the Thanksgiving Day game, CBS Sports plans to use the electronic first down line in six more NFL games this season, including all four AFC playoff games. For information on this technology and its use in other live and recorded sports events, please contact Christina Friedkin of Roher Public Relations at 212-986-6668, or Larry Epstein of Princeton Video Image at 609-912-9400 x133. CONTACT: Christina Friedkin of Roher Public Relations, 212-986-6668 or cfriedkin@roherpr.com, for Princeton Video Image. 12:34 EST

To: wombat who wrote (45)	1/11/1999 8:33:00 AM
From: Madeleine Harrison	Read Replies (1) \| Respond to of 172

Monday January 11, 7:30 am Eastern Time Company Press Release NFL International Names Princeton Video Image Exclusive Provider of Video Insertion for Super Bowls XXXIII and XXXIV PVI Also To Insert Ads on NFL Europe League and Non-U.S. Telecasts Of NFL Games NEW YORK--(BUSINESS WIRE)--Jan. 11, 1999-- NFL International has selected Princeton Video Image (NASDAQ:PVII - news; www.pvimage.com) as the exclusive provider of electronic imaging services for worldwide, non-U.S. telecasts of Super Bowl XXXIII on Jan. 31, 1999, and Super Bowl XXXIV on Jan. 30, 2000. In addition, PVI will be the exclusive provider of video insertion services for international telecasts of 1999 NFL regular season and playoff games and the 1999 NFL Europe League season, the first time this technology has been offered in these telecasts, NFLI Senior Vice President Don Garber announced today. Terms of the agreement were not disclosed. PVI's proprietary Live Video Insertion System (L-VIS(tm)) allows broadcasters to place animated, computer generated ads into live broadcasts so the ads appear as part of the live scene. Broadcasters and advertisers can insert localized ads simultaneously in different parts of the world, opening a variety of international and regional sponsorship opportunities. ''With this agreement, the NFL becomes the first U.S. sports league to offer PVI's exclusive technology to its international broadcast partners,'' says Garber. ''We were extremely pleased with PVI's involvement in last year's Super Bowl. Many of our broadcast partners indicated that the best use of this technology would be to have local advertisers sponsor local insertions. Our decision to allow the broadcasters and advertisers to use PVI technology in their local market will enable us to better serve our broadcasters and the NFL's growing worldwide fan base.'' ''The scope of this agreement shows that the acceptance of image insertion advertising continues to grow in professional sports and that PVI is the leading international company offering this service,'' said Dennis Wilkinson, president and CEO of PVI. The agreement with the NFL makes Princeton Video Image the world's only authorized service for inserting commercial signage into international NFL game broadcasts. Wilkinson said the company would immediately begin focusing on working with broadcasters in Canada, Mexico, Japan, Germany and the United Kingdom. Last year's Super Bowl, for which PVI also provided international video insertion services, was televised in 187 countries and territories, and seen by more than 670 million viewers outside the United States and Canada. Coca-Cola was the global and sole sponsor of video insertion ads during this game. Princeton Video Image Inc. has developed and is marketing a real-time video insertion system that, through patented pattern recognition technology, places computer-generated electronic images into television broadcasts of sporting events as well as other programming. PVI has provided video insertion services for nearly 1,000 live telecasts worldwide, including broadcasts of Major League Baseball, National League Football, professional soccer and motor sports and other live events. Its insertion technology is currently employed by CBS Sports to generate an electronic first down line in nationally televised NFL games and is being used in CBS's telecasts of the four AFC playoff games. Any statements contained in this press release that relate to future plans, events or performance are forward-looking statements that involve risks and uncertainties including, but not limited to, those relating to market acceptance, dependence on strategic partners and third party sales, contractual restraints on use of the Company's technology, a rapidly changing commercial and technological environment, competition, possible adverse regulations, need for additional financing, intellectual property rights and litigation, and other risks identified in the Company's filings with the Securities and Exchange Commission. Actual results, events or performance may differ materially. The Company undertakes no obligation to publicly release the result of any revisions to these forward-looking statements that may be made to reflect events or circumstances after the date hereof to reflect the occurrence of unanticipated events. Contact: Roher Public Relations Christina Friedkin, 212/986-6668 (Media Contact) cfriedkin@roherpr.com or Morgen Walke Associates Tessa Lavender, 212/850-5600 (Investor Contact) or NFL Pete Abitante, 212/450-2065