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To: Ruffian who wrote (18463)11/17/1998 10:52:00 PM
From: Jon Koplik  Read Replies (2) | Respond to of 152472
 
So, I guess Tero now works at "Communications International" ?

Jon.



To: Ruffian who wrote (18463)11/18/1998 1:46:00 AM
From: Clarksterh  Respond to of 152472
 
Warning - A rant - Re It also harped on relentlessly about its three 'fairness principles' (see CI October 98), which are too ridiculously irrelevant to repeat here.

Wow! Wow again! Now there is someone who does not understand the issues. But, in all seriousness, Ericsson is much better at the publicity game. Ericsson is much more subtle than Qualcomm (many of Ericsson's releases aren't even attributable to them and even when they are they are much more concise) and as a result their message can be repeated more often without the danger of hitting the Lewinsky/OJ syndrome wall. (Remember how annoyed many on this thread got over the bickering about patents on this thread?)

I am not denying that Qualcomm needs to make detailed information available, but at this point they probably need to back off and just have a flat, simple one or two sentence summation of the issue. (Something like 'Qualcomm will happily allow the use of the technology they pioneered (IS-95) for any 3g standard that is either backwards compatible with our customer's large installed base of IS-95 systems or, alternatively has significantly better capacity than a backwards compatible system. We will not stand in the way of significant technological improvements to the system we pioneered, but neither will we allow our customers to be left out of the primary next generation standard without significant reason.') They should not elaborate further except when specifically asked, or when it is known that the audience is completely new to the issue.

The risk of doing otherwise is alienating (by sounding like a child and whiner) all those who don't really understand the issues - and those people do matter since among them are counted the politicians.

Comments?

Clark