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Technology Stocks : C-Cube -- Ignore unavailable to you. Want to Upgrade?

To: Cameron Lang who wrote (37353)	11/20/1998 10:42:00 AM
From: BillyG	Read Replies (3) \| Respond to of 50808

Zenith settop box win in Asia (CUBE is in same family of Zenith boxes sold in the U.S. and Latin America). STAR TV reaches 300 million people.......... newsalert.com Zenith Signs 'STAR TV' Agreement for Digital Set-Top Boxes in Asia GLENVIEW, Ill., Nov. 20 /PRNewswire/ -- Zenith Electronics Corporation has signed an agreement to supply digital set-top boxes to News Corp.'s "STAR TV" programming venture in Asia. Terms were not disclosed. Under an agreement with Satellite Television Asian Region (STAR) Limited, Zenith plans to begin shipments of its "World Box" digital set top boxes in the first quarter of 1999. "Our alliance with Zenith supports STAR TV's vision of continuing to extend the distribution of our programming throughout the region," said David Haslingden, executive vice president, STAR TV. Charles J. Sindelar, vice president, Zenith Network Systems, said the STAR TV agreement "reaffirms News Corp.'s strong support for Zenith digital technology" targeted to world markets. "As one of the largest and fastest growing digital programming services in Asia, STAR TV represents significant new opportunities for Zenith's World Box," Sindelar said. Marking the first planned deployment of the Zenith World Box in Asia, the STAR TV agreement follows other Zenith agreements for the delivery of the boxes for the SKY Latin America satellite programming ventures in Mexico and Brazil, and for SKY Network Television of New Zealand. [CUBE is in these boxes.] The World Box is an advanced hardware and software system architecture developed in close cooperation with NDS Ltd., a News Corp. subsidiary that is providing the conditional access and operating system software. The set top boxes being deployed by STAR TV is part of the Zenith family of World Box products that support direct broadcast satellite (DBS) systems and can also accommodate alternative transmission methods, including digital cable, terrestrial and MMDS. The Zenith/NDS system uses industry-standard MPEG-2 (Moving Picture Experts Group) and DVB (Digital Video Broadcast) architectures in direct-to- home DBS applications. The World Box incorporates NDS Video Guard(TM) conditional access. STAR TV is a subsidiary of the News Corporation Limited. The STAR TV network offers both subscription and free-to-air television services, reaching more than 300 million people across Asia, India and the Middle East. STAR TV uses AsiaSat 1, AsiaSat 2 and Palapa C2 as its satellite platforms. STAR TV's services are available through DTH platforms and are also extensively redistributed by cable operators. STAR TV's own services and its joint venture services include Channel [V], ESPN, Film Indonesia, Phoenix Chinese Channel, STAR Chinese Channel, STAR movies, STAR Movies International, Phoenix movies, STAR Plus, STAR Plus Japan, STAR World, STAR Sports, VIVA Cinema, ZEE India TV, STAR News, ZEE Cinema and ZEE TV. Zenith Electronics Corporation a long-time leader in consumer electronics in North America. Based in Glenview, Ill., the company also is a major supplier of systems for the cable TV and telecommunications industries, and is a primary developer of the U.S. standard for digital high-definition television (HDTV). SOURCE Zenith Electronics Corporation /CONTACT: John Taylor of Zenith, 847-391-8181; or Jannie Poon of STAR TV, 852-262-18-728/ /Photo: newscom.com or NewsCom, 213-237-5431/ /Web site: zenith.com