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Technology Stocks : Amazon.com, Inc. (AMZN) -- Ignore unavailable to you. Want to Upgrade?

To: Bill McCullen who wrote (27434)	11/20/1998 5:58:00 PM
From: Robert Rose	Read Replies (2) \| Respond to of 164684

<Let me relate to you my recent e-commerce experiences. In the last two weeks I have purchased books on line twice. My methodology: open two windows one on Amazon and one on B&N. I then purchase from whichever provides the lower price (B&N in both cases). Over time most consumers will do the same. How is AMZN ever going to make a profit when this kind of buying pattern is only going to get worse (for the sellers, better for the buyers)? > Very useful data point. However, I am a consumer for whom price is not everything. I understand that many consumers differ in this respect. Brand to me is quite a bit more important. If an online retailer provides me with something extra, I simply don't care if I'm charged a couple of bucks extra! I understand that the success of any business is not built on my particular preferences. Neverthess, I continue to live by many name brands, virtually regardless of price. My own experience has taught me it's worth it.

To: Bill McCullen who wrote (27434)	11/20/1998 6:24:00 PM
From: Skeeter Bug	Read Replies (1) \| Respond to of 164684

bill, forget b&n. use shopping.com for cheap prices...

To: Bill McCullen who wrote (27434)	11/20/1998 6:43:00 PM
From: Randy Ellingson	Read Replies (1) \| Respond to of 164684

My methodology: open two windows one on Amazon and one on B&N. I then purchase from whichever provides the lower price (B&N in both cases). Over time most consumers will do the same. Really? Most consumers will open two windows and order from the cheaper source? Price does matter, but IMHO it's not necessarily even the most important thing to many (if not most) e-shoppers. Don't get me wrong -- there are many things I'll shop around for. Especially expensive items such as a new printer etc. Randy