SI
SI
discoversearch

We've detected that you're using an ad content blocking browser plug-in or feature. Ads provide a critical source of revenue to the continued operation of Silicon Investor.  We ask that you disable ad blocking while on Silicon Investor in the best interests of our community.  If you are not using an ad blocker but are still receiving this message, make sure your browser's tracking protection is set to the 'standard' level.
Technology Stocks : Dell Technologies Inc. -- Ignore unavailable to you. Want to Upgrade?


To: T L Comiskey who wrote (82087)11/24/1998 11:32:00 AM
From: Mohan Marette  Read Replies (1) | Respond to of 176388
 
Dell poised to lead, says the Aberdeen Group.

Tim:

I don't know about you but I see GREEN.
--------------------------------------------------------------------
courtesy:The Aberdeen Group

Dell Computer Corporation:

Dell Computer Corporation: Moving To Be A Leading NT Workstation Supplier For The Enterprise

Using its highly-effective, customer-direct, distribution model, Dell has set its sights on becoming the NT workstation market's sales leader for 1998 - and perhaps more importantly, earn the respect of the enterprise. But, can Dell parlay its NT market presence into a substantial, long-term NT workstation market share based only on its traditional strengths of great price/performance and product availability?

In this Profile, Aberdeen examines Dell's NT workstations - describing Dell's product positioning and market strategies, core technologies, key ISV relationships, as well as Dell's revamped service and support offerings. And Aberdeen concludes that with:

· Tremendously increased platform and graphics performance
· A significantly improved technical help desk;
· Increasingly-solid relationships with major ISVs helping to qualify and develop third-party software on Dell's NT platform; and
· A continued commitment to industry-leading price/performance points,

Dell has indeed created the "total package" needed to be a long-term sales leader in NT workstation computing for the enterprise.

==============================================================
Aberdeen Conclusions

To bolster its PWS market penetration efforts for 1998, Dell has focused on target markets; expanded its service and support efforts; and redoubled its application recruitment, qualification, and optimization efforts. Furthermore, with the recent announcement of its second-generation NT workstations - the Precision 410 and Precision 610 Workstations - Dell has increased the processing power of its workstations and significantly improved the graphics rendering capabilities available on its systems, while maintaining its pricing advantage.

Dell's NT workstations now offer users the industry's highest performing NT workstation technologies - processors, 3D graphics cards, and I/O - at industry-leading price/performance points. A recent partnership with Intergraph allows Dell's NT platform to compete in graphics performance at the extreme high-end of NT computing; on par with Intergraph, HP, and IBM.

Additionally, Dell's outstanding manufacturing and distribution model still yields major price advantages for Dell customers. With an extremely efficient direct selling environment and build-to-order sales model, Dell reduces its cost-of-sales and passes the savings onto the consumer - simply out-pricing its competition. Also, this direct-to-the-customer approach allows Dell to roll out the latest NT technologies before Dell competitors can, as well as supplies Dell the industry's fastest time-to-market and highest product availability. Aberdeen also finds that Dell has greatly improved its software solutions offerings by focusing on building the necessary relationships with large volume technical software providers with industry-leading applications to ensure customers have the best level of product availability, performance, and support. Dell has forged strong relationship with key ISVs to ensure that Dell workstations support and optimally run key customer applications.

Furthermore, Dell's new partnerships with Wang and Unisys have greatly strengthened Dell's ability to support its customers in an enterprise setting - now with a services organization staffed by thousands of specially trained workers. Dell also realizes that it must continue to grow and expand its services organization in order to become a true total-solutions-provider in the NT market.

Every aspect of Dell's NT workstation products and strategies has been significantly strengthened over the past twelve months - from products, to services, to business partnerships. In its ascension to the top of the NT ranks, Dell has made all of the right strategy and product decisions in its move towards becoming a respected enterprise supplier. Going forward, the onus is on Dell to continue to execute its NT business plan - something it has proven it is the best in the industry at doing.

Aberdeen expects that Dell will continue to be one of the top three - if not #1 - suppliers of NT workstations to the enterprise for many years to come.