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To: ayahuasca who wrote (16516)	11/25/1998 12:04:00 PM
From: Sheri	Respond to of 119973

HAST news, 3.5 M float Hastings Unveils 1999 National Advertising and Marketing Programs; Announces 1998 Trading Partner Awards AMARILLO, Texas, Nov. 24 /PRNewswire/ -- Hastings Entertainment, Inc. (Nasdaq: HAST - news), a leading multimedia entertainment superstore retailer, unveiled its expanded national advertising, marketing and in-store promotional plans for 1999 at its annual Marketing Conference Nov. 17-21 in Nashville, Tenn. The plans are designed to increase next year's sell through of its vendors products at the company's 129 entertainment superstores and its growing e-commerce Internet Web site, www.hastingsentertainment.com, which now offers books, music, software, videotapes and video games to the electronic global marketplace. The conference, which hosted a number of authors and music acts, was attended by more than 400 senior entertainment industry marketing and sales executives. The event featured a gala Titanic celebration hosted by Sony Music and Paramount Pictures in commemoration of the best-selling movie soundtrack and VHS videotape of all time. During the conference, Hastings announced its 1998 Trading Partner of the Year awards for each of its major product lines based upon sales performance, product delivery, and overall support of Hastings advertising and marketing plans. Product vendors receiving Hastings Trading Partner awards included: Books: Bantam, Doubleday, Dell Music: WEA Distribution Video: Buena Vista Home Entertainment Software: GT Interactive Newsstand: International Periodical Distributors Boutique: Applause, Inc. Consumables: M&M Mars Accessories: Recoton Corporation