To: jim kelley who wrote (82409 ) 11/25/1998 8:42:00 PM From: Mohan Marette Respond to
It is wwww.The World Wide Web War.com ( Microsoft Vs AOL).World Wide Web War : AOL v Microsoft IDC Opinion AOL's dramatic acquisition of Netscape is a significant turning point in the development of the World Wide Web and E-commerce. The seemingly insurmountable presence of Microsoft will now face its first real test, with AOL set to mount a direct challenge to Microsoft's Internet ambitions. By teaming up with Sun to pin its colours firmly to the Java mast, AOL has made its intentions clear. Microsoft could now face the biggest fight in its history, in the IT market's most important area.AOL versus Microsoft? Microsoft sees the Internet as central to its strategic direction, and so important that it was prepared to surrender much of the advanced functionality of its Windows 98 O/S free of charge as part of its browser strategy. There can be no more positive signal - Microsoft sees the Web as vastly more important than its desktop O/S business. The Web is the ship which no-one can afford to miss, and that applies even to the vendor of the world's dominant desktop operating system. Connecting buyers and sellers : AOL already does this very successfully - that's its business. Netscape was trying to do that with Netcenter, but it couldn't operate on all three fronts simultaneously – browser, server, portal. Now AOL has two of the leading on-ramps on the Internet, those on-ramps being the primary channel to connect buyers to sellers. Sellers and advertisers (sometimes the same) will see AOL as the no. 1 channel, hence, strong revenue stream for AOL has now become apparent.The bulletin, World Wide Web War, is available to purchase from your local IDC office for $500....
