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Non-Tech : E4L, Inc. (NYSE: ETV) -- Ignore unavailable to you. Want to Upgrade?

To: hoffy who wrote (415)	11/26/1998 9:54:00 PM
From: rob	Read Replies (2) \| Respond to of 1080

If you don't mind me asking, what internet stock group might this be? Regards, Rob

To: hoffy who wrote (415)	11/26/1998 11:07:00 PM
From: ilh1	Read Replies (1) \| Respond to of 1080

Its becoming clearer that E4L is going to be a cash cow for National Media (NM) ====================================================================== National Media will not only generate revenues from the sale of products on the site, but also from the sale of memberships. The site will be powered by Cendant's Netmarket. While all of the technology, etc. belongs to Cendant, National Media will still make money off of the sale of items on the site. Imagine an independant computer reseller selling computers made entirely out of parts that his company didn't make. Everybody makes money off of the sale of one computer, including the reseller, who has to get people to his store, etc. Cendant just provides the means to do that.