To: Ed Swanson who wrote (21212 ) 12/3/1998 10:30:00 AM From: BarbaraT Read Replies (3) | Respond to of 119973
MSGI - should run with UBID through tomorrow. NEW YORK--(BUSINESS WIRE)--Nov. 12, 1998--Marketing Services Group Inc. (Nasdaq:MSGI) an integrated marketing services industry leader, Thursday reported that its subsidiary, Media Marketplace Inc. (MMI), has been appointed Internet Sales Representative for enaturalmall.com (www.enaturalmall.com), according to Jeremy Barbera, Chairman and CEO of MSGI. The virtual marketplace is one of the most comprehensive natural living consumer sites on the Internet. MMI will market enaturalmall.com to companies offering organic and natural products and services, such as vitamins, books, crafts, food, gifts, health & beauty aids, gardening supplies, self-help products and related healthy lifestyle merchandise. The site is geared to women in the 25-50 age range, many of whom are college educated with an annual income greater than $50,000. "This is a wonderful partnership for our company. MMI has made significant inroads in Internet marketing and is well-poised to represent enaturalmall.com" said Barbera. "MMI's growth in this area also fits well with our corporate initiative to expand our presence on the Internet, which began with the acquisition of Pegasus Internet last year. There is no doubt that when it comes to direct marketing, the Web is a tremendous focus for us." enaturalmall.com is a rapidly-growing part of the NaturalLand (www.naturalland.com) web site, which has received more than 150 Web awards since its launch in May 1997. Natural Land currently experiences 1.2 million "hits" per month, and offers breaking news, interactive discussion forums and thousands of pages devoted to the exploration of health, gardening, cooking, nutrition and other lifestyle topics. Media Marketplace Inc. (www.mmp-inc.com) is currently celebrating its 25-year anniversary as a leading list manager and broker, publisher's representative and media planner. Located in Newtown, Pa. (a suburb of Philadelphia), the firm is known for its dedication to customer service and satisfaction. Marketing Services Group Inc. (www.msginet.com) provides direct marketing and database marketing, telemarketing and telefundraising, media planning and buying, online consulting and commerce, Web development and interactive fulfillment to nearly 1,000 clients worldwide.