A COMMUNICATIONS BREAKTHROUGH CHECK THIS OUT !!!
NEWS RELEASE TRANSMITTED BY CANADIAN CORPORATE NEWS
FOR: INTERPROVINCIAL SATELLITE SERVICES LTD.
ASE SYMBOL: ISS
DECEMBER 4, 1998
INTERSAT Featured On Caspar Weinberger's World Business Review TV Series
BOCA RATON, FLORIDA and CALGARY, ALBERTA--Multi-Media Productions (USA), Inc. announces the appearance of James T. Knight, Ph.D., President, CEO and Director of INTERSAT, on WORLD BUSINESS REVIEW. The weekly television series focuses on technology and is hosted by CASPAR WEINBERGER, Chairman of Forbes magazine and Secretary of Defense during the Reagan administration. Also appearing on the show is Internet pioneer Vinton Cerf, a recent recipient of both the National Technology Medal and the prestigious Guglielmo Marconi Fellowship, to discuss the topic of Internet Business Opportunities.
"INTERSAT was selected to appear on the show because its technology is allowing companies to take full advantage of the power of today's new communications infrastructure, now being deployed by the major players in communications," said Donald Pratt, the show's coordinating producer.
In today's technology-driven world, the ability to reliably communicate between a diverse range of applications, over a broad geographical area, is a business imperative; and this communication must take place using multiple communications media. Commented Knight, "This is being addressed by the development of a Global Data Network, which delivers to business a suite of applications (products and services) which are designed to enable strategic partners and end users to utilize these various communications media."
When asked what he saw as the most exciting development in communications today, Knight pointed to the use of the Internet as a communications medium for applications companies that deal with data, along with the trends by major communications suppliers to make the Internet even more capable. "Tying these two mediums together through our SiteHawk and Interview products, we are able to provide IP addressability to virtually any remote electronic device on earth, regardless of location. They all become Internet appliances."
One of the first data applications being addressed on the Internet is faxing, said Knight. "From our original work in faxing across geosynchronous satellites, we have developed INTERFAX, an Internet faxing service which enables the transmission of faxes from G3 legacy fax machines to other G3 machines via the Internet." Any fax machine owner can acquire the INTERFAX service and benefit from the savings that Internet faxing can provide, he added.
Today's changing communications industry is similar in many ways, said Knight, to the incredible growth of the PC market in recent years. "The market explosion [of the PC] required the development of applications that allowed businesses to take advantage of the power of the PC. This was the genesis of Microsoft
"We believe a parallel situation presently exists in the world of communications, and particularly in wireless and Internet communications. Our business is building these applications, with the prime example being the INTERFAX Internet fax service."
Cerf said he expected this technology to be the springboard for new and exciting applications, a good sign for companies like Intersat. "This could potentially be a booming business, because the infrastructure is becoming less expensive and more readily available.
"In the future we'll see more appliances instrumented in a way that will allow a person to monitor them, and even change their condition." Cerf said that this leap from passive monitoring to active control might be the logical next step for this technology.
ABOUT INTERSAT
Intersat is a data network engineering company. Intersat's business includes a wide mix of industrial fax and data solutions, including the use of satellites, cellular, internet and other terrestrial networks, for fax, file transfer, and asset monitoring. Customer groups include major utilities, integrated natural resource companies, other communications companies, and government agencies.
ABOUT WORLD BUSINESS REVIEW
WORLD BUSINESS REVIEW, with host CASPAR WEINBERGER, takes the viewer behind the scenes to examine the leading-edge technologies and innovative business solutions shaping our future. Blending interviews and panel discussions with global field reports and technical reviews, each half-hour broadcast is designed to enable leaders from a variety of industries to offer their insight into the challenges and opportunities businesses face as the 21st century nears.
Taped in Washington, D.C., WORLD BUSINESS REVIEW currently airs on PBS, The Business Channel, prime business time slots on numerous Public Television stations to over 70 million US households. In Canada the program will be available via Knowledge Network, SCN and satellite. The weekly series can also be viewed on United Airlines or from any desktop computer. This program, show number 516B, is scheduled to uplink for distribution via satellite on December 12, and will air on CNBC Sunday, December 13 at 3 p.m. eastern time.
Individual videotapes are available by calling Nadeen O'Leary in corporate communications, Intersat (403)-250-3949, or by visiting www.wbrtv.com, which showcases featured topics and specific companies' technologies.
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