To: SouthFloridaGuy who wrote (551 ) 12/8/1998 12:55:00 PM From: Benny Baga Read Replies (2) | Respond to of 20297
Despite TransPoint Deal, Citibank Wary of Microsoft Although it's true that Citibank teamed up with Microsoft Corp. and First Data Corp. last September in the TransPoint electronic bill presentment and payment venture, that doesn't mean that the bank isn't keeping a wary eye on Microsoft, which some think is ultimately out to steal business from banks. "Sometimes you've got to join them in order to fight them," Citibank Corporate Executive Vice President Edward D. Horowitz told attendees at last week's Retail Delivery '98 conference in Las Vegas, sponsored by the Bank Administration Institute. After he became convinced that electronic bill presentment could be a "killer app" in online financial services, a Citibank study determined that the bank would require four years to develop the technology itself. But with the TransPoint venture, "Microsoft became the solution to my four-year dilemma," Horowitz said. In the TransPoint model, billers create their own bills and the bank acts as the distributor, attracting "eyeballs" to its site 10 to 12 times per month, while the TransPoint name is not part of the offering. Horowitz explained, "That's why I was willing to do the deal." He acknowledged, however, that Microsoft is certain-in some product categories-to be a competitor to banks. In some areas, "it's going to try to push us out. It's going to try to push us down into the commodities area," said Horowitz. When that happens, he said, "I'm going to push back." Such conflicts don't mean that Citi shouldn't be involved with Microsoft in the TransPoint venture, he said, "but I definitely have the radar screen working." fso.faulknergray.com