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Technology Stocks : Dell Technologies Inc. -- Ignore unavailable to you. Want to Upgrade?


To: PAL who wrote (84473)12/9/1998 10:47:00 PM
From: Mohan Marette  Read Replies (1) | Respond to of 176387
 
"Analyst Insight: Dell's Secret to Growth"
By Matt Sargent

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Paul-san,
Just ran into this,couldn't be any better if you ask me.<g>
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December 07, 1998


The latest research shows Dell is making dramatic gains right where Compaq and IBM initially fostered their PC business: the large-enterprise market. Preliminary results from ZD Market Intelligence show that during the third quarter Dell was the No. 1 provider of new PCs to companies with over 500 employees.

Though Compaq and IBM still have a greater installed base of PCs than Dell at these companies, current buying trends suggest that the market may shift quickly in Dell's favor. The impact of such a loss cannot be underestimated: Large enterprises provide high profit margins and huge sales.

Part of Dell's success can be attributed to the company's "Premier Pages" program – which tracks purchases and recommends new equipment to Dell's large business customers through individual Web sites. Ultimately, the computer seller's one-to-one customer interaction has enabled it to stay close to its customers and win business.


[Matt Sargent is a senior analyst at ZD Market Intelligence]

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