To: David Bowden who wrote (92 ) 12/10/1998 3:21:00 PM From: Link Lady Read Replies (1) | Respond to of 3896
More from Stockhouse site stockhouse.com Microforum...Strong Revenue Growth December 10, 1998 The Inner Circle Homepage Microforum...Strong Revenue Growth MICROFORUM (MCF,TSE) STRONG REVENUE GROWTH Shares issued and Outstanding: 17,583,966 microforum.com Investor information 1-800-444-9214 QUICK FACTS: Microforum provides a "plug in" e-commerce solution and the professional services of an integrated group of marketing and communications companies. Basically, this is one-stop shopping for a firm's marketing and communications needs and gives ordinary companies an affordable e-commerce entry point. Bringing more credibility to this deal is that Microforum's client list already includes a number of Fortune 500 customers. Microforum is a far different company than it was 18 months ago. Before its transformation, MCF had a number of disparate revenue streams without a clear vision of where the company should be heading. Turnaround specialist, Rick Winston, was hired as President and CEO to restructure this $30-million company into one poised for a breakout. His initial task was identifying that MCF would benefit by capitalizing upon its Internet Frontier (iFront) division. Internet Frontier's Electronic Commerce Suite of applications (ECS), a complete store environment, works on the Windows NT platform. This facilitates an e-commerce solution for most companies trying to exploit the favorable Internet shopping climate. All a company has to do is plug in the ECS into their existing computer then add their own graphics, product information, prices, and so on. Within 90-120 days, a firm could have a functioning on-line store offering up to 30,000 products. Statistics show that a company attempting to reproduce their own online system might spend up to $2 million and take 2 years to accomplish this feat. iFront is a Microsoft Certified Solution Provider and says it will be working with the Microsoft sales team to sell their e-commerce system. Now, the question arises: How will this "market niche" be cross-marketed and position the MCF for the breakout stage? TOMORROW -- Part 2 of this Special Report: How Microforum is developing into a "end to end" marketing, e-commerce, and communication company.