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To: Brian Malloy who wrote (25587)12/15/1998 10:26:00 AM
From: JDN  Read Replies (2) | Respond to of 31646
 
TO ALL: Hard to believe there is an Embedded Systems Conference and TAVA not mentioned in the PR, not even in the related stock quotes. Here it is: JDN

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8684.78
1986.31
1143.40
523.47
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-10.82
+19.39
+2.20
+8.98
+3.60
delayed 20 mins - disclaimerTuesday December 15, 9:02 am Eastern Time

Company Press Release

SOURCE: Miller Freeman, Inc.

Embedded Systems Conference Spring Expands Technical Program and Three-Day Exhibition in Return to Chicago

Fifty New Classes Added to Industry's Leading Educational Forum For Electronics Professionals Working With Embedded Systems

SAN FRANCISCO, Dec. 15 /PRNewswire/ -- The 1999 Embedded Systems Conference Spring will return to Chicago with an expanded program and exhibition floor, providing engineers, developers, and project managers a chance to update technical skills and see the latest in tools and techniques used in embedded systems design and services. Dozens of new classes on important topics, such as embedded systems in automotive applications, consumer product development, processor design, and hardware/software co-design and co-verification, provide practical knowledge for engineers who need to keep pace with this rapidly growing industry.

Running from March 1-4, 1999 at McCormick Place South in Chicago, the Embedded Systems Conference Spring features a total of 80 classes and 7 full-day tutorials which address the technologies that are impacting embedded development today. In addition to new topics, the program also includes a broad range of the most popular sessions from previous conferences.

A three-day exhibition of products and services for embedded system engineers and designers opens on Tuesday, March 2, providing conference attendees with a hands-on opportunity to experience new technologies. With a ten percent increase in show floor space from the previous year, more than 180 vendors are expected to participate in this year's exhibition.

''In today's competitive marketplace, it is essential that professionals involved in embedded systems design are equipped with the practical skills and knowledge base to succeed,'' said Lindsey Vereen, editor of EMBEDDED SYSTEMS PROGRAMMING Magazine. ''The 1999 Embedded Systems Conference Spring offers new depth on topics of interest to engineers working with automotive systems and industrial controls, as well as the essential basics such as C and C++ programming, device driver design, and real-time kernels.''

An attendee of the 1998 conference remarked, ''Other industry seminars and shows I have attended in the past were 95 percent marketing and 5 percent useful technical information. The Embedded Systems Conference classes are 95 percent technical. I enjoyed it a lot, and learned a lot.''

The conference opens on Monday, March 1, with all-day tutorials that provide in-depth training on such topics as system design, DSP architectures, and real-time, unified modeling language. Regular 90 minute conference sessions begin on Tuesday, March 2 and run through Thursday, March 4.

Classes offered for the first time at the Embedded Systems Conference Spring include:

•Embedded Java: New Options and New Challenges •Developing Windows CE Systems •Web Based Device Monitoring and Control •Building Appropriate Networking Capabilities in Embedded Systems •Embedded Systems in the Automotive Industry

For attendees with a strong foundation in basic embedded system technologies, conference organizers have also added new classes on advanced topics such as designing portable parallel algorithms, object oriented technology in telecommunication systems, and exploring the x86 CPU family.

The Embedded System Conference Spring features a faculty of 73 of the world's foremost experts on embedded systems. These include popular speakers such as Tom Cantrell, West Coast editor of CIRCUIT CELLAR INK; Bruce Douglass, technical marketing manager for I-Logix; Dan Saks, president of Saks & Associates; and Jim Turley, senior editor of MICROPROCESSOR REPORT.

In addition to the comprehensive program of tutorials and classes, each day of the conference begins with ''Birds of a Feather'' discussion groups, where attendees meet and share their opinions on current trends and experiences with specific projects. Other special conference events include a keynote speech by Bjarne Stroustrup, a welcome reception on Tuesday evening, and a special guest lecture by Hector de J. Ruiz on Wednesday evening.

The Embedded Systems Conference is produced by Miller Freeman, Inc. and is sponsored by EMBEDDED SYSTEMS PROGRAMMING magazine. Other shows produced by Miller Freeman's EOEM (Electronic Original Equipment Manufacturer) show group include the Embedded Systems Conference (San Jose, Calif.), the Embedded Systems Conference Europe, the Embedded Systems Conference Summer, the Embedded Executive Conference, DSP World Featuring ICSPAT, and the DSP World Spring Design Conference. For updates and further information on this year's conference, visit the Embedded Systems Conference website at www.embedded.com/esc.

A wholly owned subsidiary of United News & Media plc, Miller Freeman is the world's largest trade show producer and a leading publisher of technical and industry-specific magazines. With divisions in Asia and Europe as well as the U.S., Miller Freeman produces more than 370 exhibitions and conferences and almost 400 publications, including 270 magazines and a growing portfolio of digital media services. For more information, visit the Miller Freeman website at mfi.com.

Exhibitor Contact: Cheryl Beeson of Miller Freeman, Inc., 415-278-5278, or cbeeson@mfi.com.

Attendee Contact: Douglas St. John of Miller Freeman, Inc., 415-239-5563, or toll free, 888-239-5563, or esc@mfi.com.

Press Registration: FS Communications, 650-691-1488, or