To: Spytrdr who wrote (29923 ) 12/15/1998 11:36:00 AM From: Rob S. Respond to of 164684
Slice it and dice it - it's only your money so what the heck. The use of the term "shop bot" should be stricken from the media's vocabulary when writing about Amazon. The concept of a shop-bot is that it will go out on the web to a large number of vendors and database their products, delivery, prices along with customer feedback and revues. It is really just a specific search, data parsing and formating engine. Right now the "technology" is being taken over by the portals and companies like Amazon and is being used more as an advertising or subscription vending service rather than as a customer oriented "shop-bot". The way Yahoo!, Amazon, and others are using it should more correctly be called a "Vendor Bot". Studies have shown that the number one interest of consumers is finding "value" in their purchases. The definition of "value" takes in loyal customers of a Nordstrom as well as people who shop at WallMart. Sales results this shopping season has shown a boom in general, "low-end", merchant's sales. For generic on-line product sales, products that don't have to be touched or seen up close, the "value added" content of a merchants offerings includes the "web experience". But how much does a crisp experience influence the buyer versus a better price? At this early fad stage of the internet, in which people are just getting comfortable with the idea of buying things online, price has already been found to be the number one concern. As the novelty wears of, maybe in another year or so, the market for offering true "shop bots" will grow and little will stand in the way of entrepreneurs from capitalizing on that. Large, spendy companies such as Amazon that offer Vendor Bots and extract a piece of the sale, will compete increasingly with leaner and more cost efficient shop bots, IMO. Anyway you cut it, margins can only be spread so thin.