To: wlcnyc who wrote (694 ) 12/23/1998 1:10:00 PM From: Jeffrey L. Henken Respond to of 939
RDI Marketing Signs Longterm Marketing Agreement With Nation's Top Media/Investor Relations Firm, Fortune Marketing & Capital Consultants BLOOMFIELD, Conn.--(BUSINESS WIRE)--Dec. 23, 1998--RDI Marketing Inc. (OTC BB:RDIM) announced Wednesday that it has entered into a longterm marketing contract with the nation's top media/investor relations firm Fortune Marketing & Capital Consultants Inc. Through the agreement Fortune Marketing & Capital Consultants Inc. will conduct a strategic marketing campaign that will reach over 2 million people a month. The RDIM story will be told by Fortune Marketing & Capital Consultants Inc. using FMCC's magazine (''The Small Cap Journal''), the SCJ web site (www.smallcapjournal.com), audio cassette program and a plethora of other internal and externally driven tools. John Folger, president of RDI Marketing stated: ''It is in line with our commitment of enhancing shareholder value that we bring in Fortune. From the beginning, we have chosen to operate RDIM with two underlying values, 1) create an organization that offers the best service possible for our clients, 2) strive to maintain the highest level of shareholder value. A large part of shareholder value is communications. We feel Fortune Marketing & Capital Consultants Inc. is the best at telling our story to the world.'' RDIM was organized to become the largest private wholesale consumer buying network in the United States. Through RDIM's world class management staff, the company is striving to transform an industry comprised of fragmented single unit operations. RDIM's plans will revolutionize the existing industry, through its state-of-the-art e-commerce technology. RDIM takes advantage of the combined power of the Internet, demographic and psychographic customer profiling, and sophisticated database marketing to expand membership and solidify membership loyalty. RDIM's e-commerce service will allow members to comparison shop among multiple manufacturers and suppliers. Additionally, the site will have live links for updated and current catalogue information. For those consumers who are not computer literate, in addition to the physical locations, RDIM is adopting WEB TV type technology to enable home-style shopping like QVC. The difference, of course, is that instead of waiting for the cubic zirconium to become available at 3 AM, you can make your own choices for products and time. The site will also offer live audio and video product presentations sponsored by the vendors. Safe Harbor for Forward-Looking Statements: Except for historical information contained herein, the statements in this Press Release are forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Reform Act of 1995. Forward-looking statements involve known and unknown risks and uncertainties which may cause the Company's actual results in the future periods to differ materially from forecasted results. These risks and uncertainties include, among other things, product price volatility, product demand, market competition, risk inherent in the Company's domestic and international operations, imprecision in estimating product reserves and the Company's ability to replace and expand its holdings. Contact: RDI Marketing, Inc., Bloomfield 860/243-5530Huge pull back in RDIM . Buying opportunity at .39? Investors will have to decide. Regards, Jeff