ecember 30, 1998 08:16
D.G. Jewellery to Go On-Line; Web-Site to be Ready February 1, 1999
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TORONTO--(BUSINESS WIRE)--Dec. 30, 1998--D.G. Jewellery of Canada, Ltd. (Boston Stock Exchange:DGJ) (Nasdaq:DGJLF) has announced successful completion of plans to market its fine jewelry products on-line. The Company has formed a special task force to create the finest web-site for the purpose of marketing its products via E-commerce. Daniel P. Berkovits, B.A., M.S., has been hired from Scotia, McLeod, one of Canada's leading investment banks to head up the project. Daniel P. Berkovits, is the son of Jack Berkovits, CEO of D.G. Jewellery. Daniel Berkovits commented, "I am enthused about our Company's prospects on the Web. This is the future of retailing and I believe we have the products, people and technological know-how to become the Amazon.com of the jewelry industry. We intend to be on-line by the end of January and hope soon to make further announcements about the availability of our Company's offerings on other well-known web-sites."
Jack Berkovits, CEO of D.G. Jewellery, Ltd. added, "We have proven our ability to grow our business profitably for over thirty years. In the last five years, we have penetrated successfully the huge U.S. and world markets. We expect to close fourth quarter 1998, on the same positive note as the first three-quarters with record sales and profits." Forrester Research Institute, Cambridge, Massachusetts predicts Internet sales of jewelry will be amongst the fastest growing commodity on the web, increasing 140% by the year 2000. "We believe the potential for Internet sales is staggering and particularly appropriate for jewelry, where credibility is critical. We intend to take full advantage of this opportunity to become the on-line leader in our field."
D.G. Jewellery of Canada, Ltd. is primarily engaged in the design, manufacture, merchandising and distribution of stone-set jewelry for department stores, mass merchants, catalogue showrooms, television shopping networks and other high volume retailers and other major discounters.
The Company maintains a broad base of customers concentrated in four major jewelry segments:
i) department stores such as J.C. Penney and Saks Fifth Avenue ii) specialty markets such as, QVC Inc., Home Shopping Network, Value Vision International, Shop at Home, QVC England, QVC Germany and The Shopping Channel (Canada) iii) jewelry chain stores such as Zales, Gordons, Friedmans and others iv) mass merchandisers such as Wal-Mart and Zellers
Except for the historical information contained herein the matters discussed in this press release include forward-looking statements that may involve a number of risks and uncertainties. Actual results may vary significantly based on a number of factors, including, but not limited to, risks in product demand, the impact of competitive products and pricing, changing economic conditions, both here and abroad, release and sales of new products, and other risk factors detailed in the Company's most recent annual report, and filing with the Securities and Exchange Commission.
CONTACT: Consulting for Strategic Growth, Ltd. Stanley Wunderlich, 516/625-4523 From USA & Canada: 800/625-2236 cfsg@iname.com or D.G. Jewellery of Canada Ltd. Jack Berkovits or Gary Davis, 416/665-8844 Canada: 800/387-3756 From USA: 800/345-9579 dgjewel@aol.com |