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Technology Stocks : Amazon.com, Inc. (AMZN) -- Ignore unavailable to you. Want to Upgrade?

To: Dwight E. Karlsen who wrote (31712)	12/30/1998 3:00:00 AM
From: Bill Harmond	Read Replies (2) \| Respond to of 164684

>>A book is a book. It takes up the same amount of space in a retail store as in a commercial/industrial space. Nonsense. The cost of stocking a book at retail is far higher than in an Amazon warehouse. I doubt space is reserved in the Delaware and Seattle warehouses for display space, designer sofas, armchairs, theatrical lighting, and cappuccino bars. No plate glass windows or shrinkage expense either. No worn, dirty carpeting. No boulevard locations. Plus I imagine B&N has additional warehouse expenses anyway. A lease is a debt obligation. Ask any renter. We both know that B&N's book palaces are very expensive fixed costs and not nearly as efficient than the direct distribution model. Otherwise B&N wouldn't be online. Do you really think Amazon pays a 5% credit-card discount? What percent of B&N's sales are cash? It's not a substantial percentage. Boring is subjective. I spend more online than in stores. It's cheaper and easier. My application isn't called a browser without reason. But what you and I like personally doesn't matter. Amazon's sales, customer counts, and repeat business metrics are growing impressively.