To: jjs_ynot who wrote (1876 ) 1/1/1999 9:32:00 PM From: Mohan Marette Respond to of 5102
Product/Services Portfolio The Company's Web site is a comprehensive business and financial Web site providing up-to-the-minute business news, financial programming and analytic tools. The Company also offers a wide range of other financial information and subscription services as well as community features to provide a "one-stop-shop" for its audience. Recent additions to the Company's Web site include columns by well-known commentators, enhanced personal portfolio tracking features, hosted chat rooms, bulletin boards and messaging. The Company's front page is carefully designed and regularly updated throughout the trading day by its journalists and editors to inform its audience of the important stories of the moment. Unlike many of its Web-based competitors, the Company does not rely exclusively on automatic editing and display systems; instead it leverages its journalistic experience to add an editorial framework to its content. From the CBS.MarketWatch.com Web site's ‘front page,' users can access news stories, columns and headlines written by its reporters and third parties, such as Reuters, Associated Press, Business Wire and PR Newswire, as well as stock quotes and other business and financial data and analytic tools. The Company's Web site also offers limited audio and video clips of news reports that were recently broadcast on the CBS Television Network and CBS Radio by the Company's correspondents. Users can also search a historical database of news stories by company name and ticker symbol. The Company creates and publishes on its Web site real-time commentary and analysis of business and financial news and a number of regular columns by its experienced editorial staff. The Company's news features include real-time headlines, stock market news and updates and coverage of technology stocks, bond markets, initial public offerings and other areas of interest to its audience. Historically, the Company's advertisers have been from the technology and financial services industry, but the Company has recently attracted advertisers from brands outside of these industries, such as American Airlines, DeBeers, Ford, Sprint, Toyota and Volvo. In September 1998, the Company's Web site attracted nearly 2.0 million visitors who generated more than 45 million page views, as compared with approximately 785,000 visitors who generated more than 38 million page views in March 1998. ipomaven.com