Open Market Scores Another Win in the New Media/Publishing Industry With Encyclopaedia Britannica Online
BURLINGTON, Mass., Jan. 4 /PRNewswire/ -- Open Market, Inc. (Nasdaq: OMKT), a leading provider of Internet commerce and information publishing software, today announced that it has added another award-winning online information provider to its customer roster with Encyclopaedia Britannica Online(R) provided by Encyclopaedia Britannica, Inc. Introduced in 1994, it was the first encyclopedia on the Web. Encyclopaedia Britannica Online has now licensed Open Market's Internet commerce software, Transact(TM), and its industrial-strength catalog software, LiveCommerce(TM).
"We initially selected Transact and LiveCommerce to improve the shopping and buying experience for customers who visit our online store," said Patricia Ginnis, director of e-Commerce for Encyclopaedia Britannica, Inc. "But as we look to the future, we're also pleased to know that the Open Market solution supports subscriptions, the sale of physical goods and digital products, and micro-transactions -- forms of commerce we either use today or will consider down the road."
"As one of the world's great publishers, founded in 1768, Encyclopaedia Britannica has excelled at self-reinvention. In recent years, with its move to the Internet, Britannica has again used creative business models and processes to retain its position as one of the most popular sources of high- quality information -- on the Internet, on CD-ROM or in print," said Gary Eichhorn, president and CEO of Open Market, Inc. "Investing in Open Market's flexible solution, that adapts as business requirements dictate, was an obvious choice for Britannica."
Encyclopaedia Britannica Online is a fully searchable and browsable encyclopedic reference service that contains the full text of the 32-volume Encyclopaedia Britannica(R) as well as thousands of additional articles, special multimedia features, Merriam-Webster's Collegiate(R) Dictionary (Tenth Edition), the Britannica Book of the Year(R), and thousands of links to other World Wide Web sites selected by Britannica editors.
The Britannica Bookstore features more than two dozen products available on the Internet, in print, and on CD-ROM. They include Encyclopaedia Britannica Online, Britannica(R) CD 99 Multimedia Edition, Encyclopaedia Britannica Profiles Black History, the Ultimate Reference Suite(TM), Yearbook of Science and the Future, and products from Britannica's subsidiary, Merriam- Webster, Incorporated including Merriam-Webster's Collegiate Dictionary and Collegiate Thesaurus.
Encyclopaedia Britannica Online joins numerous leading new media/publishing companies as Open Market customers. Some of these include Addison Wesley Longman, BusinessWeek, Consumers Union, Harcourt Brace, Playboy Online, Standard & Poors, TimeWarner Pathfinder, Tribune Company, and USA Today.
About Encyclopaedia Britannica
Encyclopaedia Britannica, Inc., produces authoritative information and reference products and services, primarily in electronic form. They include Britannica CD Multimedia Edition; Encyclopaedia Britannica Online, at eb.com; the famous Encyclopaedia Britannica print set; and the new 12-volume Britannica Ready Reference encyclopedia, now available in bookstores. eBLAST, the company's Web navigation service, offers more than 130,000 high-quality Internet sites rated and described by Britannica editors. The site, eblast.com, also contains features such as "Bookmarks of the Smart and Famous." The company is headquartered in Chicago.
About Open Market
Founded in 1994, Open Market, Inc. (Nasdaq: OMKT) is the market-share leader in Internet commerce software. Open Market's high-performance application software products and professional services allow its customers to engage in business-to-consumer and business-to-business Internet commerce, information commerce, and commercial publishing. Among Open Market's distinguished roster of global customers are 7 of the 15 top domains on the Web, including TimeWarner's Pathfinder.com, major industrials such as Ingram Micro and Acer, more than 700 publishers including the top 10 commercial publishers, and 11 of 14 of the world's top national telephone companies. The company, headquartered in Burlington, Massachusetts, with offices in Japan, Canada, the UK, France, Germany, The Netherlands, Italy, and Australia can be reached by calling 1-888-OPEN-MKT or by visiting openmarket.com.
This news release contains forward-looking statements that involve a number of risks and uncertainties. Among the important factors that could cause actual results to differ materially from those indicated by such forward-looking statements are the company's limited operating history, delays in product development, development of the Internet market, changes in product pricing policies, competitive pressures, and the risk factors detailed from time to time in the company's periodic reports and registration statements filed with the Securities and Exchange Commission.
Open Market, Transact, LiveCommerce and We ARE Internet Commerce are trademarks or registered trademarks of Open Market, Inc. in the United States and other countries. All other names are used for identification purposes only and may be trademarks of their respective owners.
SOURCE Open Market, Inc.
CO: Open Market, Inc.; Encyclopaedia Britannica, Inc.
ST: Massachusetts, Illinois
IN: CPR MLM EDU
SU:
01/04/99 12:41 EST prnewswire.com |
