Brian;
OHNH News
Monday January 11, 6:30 am Eastern Time
Company Press Release
SOURCE: OnHealth Network Company
OnHealth.com Inks Key Distribution Agreements
With Three Top Internet Content Gateways
Distribution Through Advance Internet Inc., iSyndicate, and Planet Direct Extends the Reach of
OnHealth.com
SEATTLE, Jan. 11 /PRNewswire/ -- OnHealth Network Company (Nasdaq: ONHN - news) today announced that three of
the Internet's most innovative companies -- Advance Internet Inc., iSyndicate, and Planet Direct -- have entered into
agreements to feature OnHealth.com's content within their own services. With these expanded lines of distribution,
OnHealth.com increases its reach to include millions of additional consumers.
''These agreements bolster the strong support OnHealth.com is getting from key distribution alliances on the Internet,'' said
Robert Goodman, president and CEO, OnHealth Network Company. ''Now OnHealth content reaches users through a
variety of channels -- a broad-based family of community sites and a leading Internet content syndication company. We believe
we are at the forefront of a growing consumer movement toward more reliable and accessible health and wellness information
on the Web. These powerful alliances help us bring our audience to a new level.''
For Advance Internet, iSyndicate, and Planet Direct, OnHealth.com will provide tailored content including the OnHealth
Personal Health Tracker, Daily News Briefs, Condition Centers, health tips, In-Depth Reports, columns, resource links and
City Health Guides.
For Advance Internet's network of sites (www.advance.net), including New Jersey Online, Alabama Live, Oregon Live,
Michigan Live and more, OnHealth.com will provide health and wellness content. Advance Internet's users will be able to
access OnHealth.com's City Health Guides, Daily Health Tips, OnHealth Live, In-depth Reports, Columns, and Daily Briefs,
from their local sites.
''Advance Internet is excited to offer OnHealth's consumer-oriented health content through our localized networks,'' said Peter
Weinberger, Executive Vice President of Advance Internet. ''Our loyal following will be well served by the objective and
informative news and reports provided by OnHealth.com.''
iSyndicate (www.isyndicate.com), the Web's leading content syndication service, will feature OnHealth's Daily Health Briefing,
weekly columns, and In-Depth Health Reports as part of its free Express service, now serving over 8,500 sites. With a few
easy steps, iSyndicate Express allows affiliate sites to integrate selected headlines on their pages, which link to the content
provider's site for the full-text article. Headline links are dynamically served and automatically updated, allowing affiliate sites to
feature fresh, professional content, and allowing content providers to reach desirable new audiences, build their brand, and
drive traffic to their site. OnHealth.com joins some of the Web's leading content providers as part of iSyndicate's Express
service, such as CNET, ZDNet, Reuters, and TheStreet.com.
As a featured health content partner for Planet Direct -- a comprehensive, personalized directory of online services --
OnHealth provides local health information to Planet Direct users through its City Health Guides. Planet Direct features access
to OnHealth's Conditions A-Z database, pharmacy resources, In-Depth Reports, Condition Centers, Herbal Index and links to
OnHealth Resource areas. Planet Direct carries many of OnHealth's columns, such as On Men, The Health Files, Sex Matters,
Power to the Patient, and A Woman's Body. In addition, OnHealth's logo appears on Planet Direct's homepage, linking users
to their Health channel. Planet Direct is co-branded by more than 450 Internet Service Providers nationwide and affinity
groups like RE/MAX, the U.S. Chess Federation, and Discover Card.
Advance Internet Inc. (www.advance.net) is a subsidiary of Advance Publications Inc., owner of newspapers in 22 cities as
well as Conde Nast magazines; CondeNet; Parade; and React. Advance Internet Inc. is, currently, responsible for the
development and management of nine local Web sites that are created in alliance with newspapers owned and operated by
Advance Publications Inc. The Web sites include New Jersey Online (www.nj.com); Michigan Live (www.mlive.com);
Cleveland Live (www.cleveland.com); and Oregon Live (www.oregonlive.com). In addition, affiliates of Advance Internet Inc.
produce Web sites Rain or Shine (www.rainorshine.com) and The Yuckiest Site on the Internet (www.yucky.com).
iSyndicate is the leading content syndication service on the Web. Today, the company distributes content on behalf of over 100
media companies including Yahoo!, CNET, Reuters NewMedia, ZDNet, CMPnet, The Associated Press, and CBS
Sportsline. iSyndicate delivers syndicated content to over 8,500 web sites, including MoneyStar, Infoseek, Tektronix,
Suretrade.com and San Francisco Gate. The company is based in San Francisco and is backed by venture capital firms
Scripps Ventures and Labrador Ventures.
Planet Direct, a wholly owned subsidiary of CMGI ( cmgi.com ), is a personal Web service that tailors members'
online experience to their interests and local community. By integrating brand name editorial with enhanced links to popular
sites and services, Planet Direct provides mainstream consumers with essential, everyday information such as news, weather,
and financial data in a logical and intuitive manner, ensuring easy access to personal interests in a community atmosphere.
Available free on the Web at planetdirect.com, Planet Direct is also provided to, and co-branded by, more than
450 Internet Service Providers, as well as leading national partners such as Discover Card, RE/MAX, National Business
Association and the U.S. Chess Federation.
OnHealth Network Company is a trusted publisher of interactive health and wellness information on the Internet. The
company's mission is to become the premier network of health-related channels to help adults, primarily women, actively and
successfully manage their family's health and well being. OnHealth.com ( onhealth.com ) empowers consumers to
act as their own advocates by providing access to timely and relevant coverage of health issues, research resources, community
discussions, health experts, interactive tools, and one-of-a-kind smart search capabilities, all in a trusted and secure
environment. The exclusive OnHealth Personal Health Tracker, City Health Guides and Condition Centers help consumers
customize their health care information to better, more successfully manage their health.
NOTE: Certain statements in this release, including the Company's ability to grow its user and advertiser base, build its brand,
increase its advertising revenues and mission to become the premier network of health-related channels, are forward-looking
statements that are subject to risks and uncertainties that could cause actual results to differ materially from those projected.
Potential risks and uncertainties include such factors as acceptance of the Company's products and services, the early stage of
the Web as an advertising medium, the Company's working capital level, the competition and other risks described in the
Company's filings with the Securities and Exchange Commission, including the report on Form 10-K for the year ended
December 31, 1997.
CONTACT: Ed Gyurko, Account Supervisor of PR 21, 212-352-3408, or ed_gyurko@pr21.com; or Kathy Romig,
Marketing, 206-652-0321, or Kathyr@onhealth.com, or Bobbi Hoff, CFA, Investor Relations, 206-652-0308, or
Bobbih@onhealth.com, both of OnHealth Network Company.
SOURCE: OnHealth Network
Allan P
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