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Politics : Formerly About Advanced Micro Devices -- Ignore unavailable to you. Want to Upgrade?


To: Scumbria who wrote (45190)1/8/1999 5:24:00 PM
From: Tenchusatsu  Read Replies (2) | Respond to of 1579897
 
<I find it rather interesting how Intel is attempting to manipulate the public with meaningless value propositions:>

You mean like how the AMD marketing guy tried to differentiate between the K6-2 400 and the Celeron 400 by giving these two rather "meaningless" value propositions:

1) K6-2 has 100 MHz bus
2) K6-2 has 3D-Now

If KNI has no "substantial value to the consumer," nor does 500 MHz over 400 MHz, then I fail to see how these two K6-2 features hold any value as well.

Tenchusatsu

P.S. - I'm not saying that the 100 MHz bus and the 3D-Now instructions make absolutely no difference for the K6-2. But I do like to point out that without these two features, the K6-2 wouldn't even be close to a Celeron.



To: Scumbria who wrote (45190)1/8/1999 5:45:00 PM
From: Paul Engel  Read Replies (3) | Respond to of 1579897
 
Scumbria - Re: "None of these differences offer any substantial value to the consumer, yet Intel's ongoing success is based on these perceptions. I have to wonder how much longer they can keep using these smoke screens effectively. "

You really should be working for AMD.

You have the same head-in-the-sand attitude that they have as concerns marketing and image and perception.

Intel has the products and the performance.

In an unusual twist for a technology company, they have succeeded in establishing their brand identity - associating the name Intel with the best products.

Intel is the Mercedes and Rolex of the semiconductor industry.

Study the above line until you comprehend the implications.

Paul