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Technology Stocks : Amazon.com, Inc. (AMZN) -- Ignore unavailable to you. Want to Upgrade?


To: GST who wrote (33915)1/9/1999 7:43:00 PM
From: Glenn D. Rudolph  Respond to of 164684
 
The Internet Capitalist
SG Cowen Internet Research
2
[Note to readers: Back issues of The Internet
Capitalist can now be viewed (and printed out
for friends and family) on SG Cowen's Web
site at www.sgcowen.com/rs/rs5.html.]
The Week
No Need To Shout; The Lesson Of Whisper
Numbers
News from Amazon earlier this week that they
would report a Q4 revenue number of $250
million (that's 63% sequential growth from
September's $154mm) versus our high-on-the-Street
$192 million revenue estimate for the
December quarter, came as quite a shocker, on
two fronts. First, we were shocked because of
the magnitude of the upside; sure we were as
optimistic as the next sell-side Internet analyst
(actually, for the record, we were much more
optimistic), but this $250 million number was
huge. The second shock came from the almost
instant feedback we starting hearing from
some buy-side clients that the whisper
number, that unofficial expectation (hope) for
Amazon's quarter, ranged anywhere from
$300-$350 million in revenue (we're
embarrassed to write even the most aggressive
number we were quoted). That is, some
investors were of the mind that Amazon would
grow their revenue something like 100%
quarter-to-quarter. The magnitude of that
expectation, the certainty that Amazon would
not only out-perform but massively
outperform, was indeed shocking. To that
adjective we would add disconcerting.
Not surprisingly, the stock opened (“gapped”
is actually the proper term) down on this
“dissappointment” and various (jaded) sell-siders
were quoted indicating that Amazon's
Q4 performance was merely ho-hum; "on the
surface [it] isn't bad news…it's not that big a
deal" said one.
Though Amazon's stock eventually came back
quite strong (mostly on the buying power of
retail investors who rightly view such a
performance as staggering for a retailing
concern), the whole event got us to thinking
about expectations and reality, and the
implications that this object lesson holds for
the remainder of the Internet universe over the
month of January as these companies report
their December quarters.
Over the years we've formed lots of opinions
about the public capital markets, many of
them formed in early childhood reading from
the pages of Grant's Interest Rate Observer
(thanks, Jim Grant). A few of these ideas were
formed around the edges of the belief that
markets tend toward cycles, cycles of excess
and scarcity, that create their own undoings.
That, for example in the bond markets,
bankers would extend too much credit to too
many unworthy creditors and thus create the
very conditions that would later be their
undoing; non-performing debts.
Though we hold it dear to our Cartesian hearts
that it's generally unsafe to draw a line through
one data point, we may be at the beginning
point of the Internet universe's near term
undoing; unreasonable expectations, as
evidenced by an almost completely maniacal
notion that Amazon would have a $350
million+ December quarter.
As we've been marketing to buy-side
institutions over the last few week, we've been
finding ourselves suggesting with increasing
frequency that the Street may be perilously
close to the point where whisper numbers for
the Internet universe are physically impossible
to hit; that growth has been so strong and
previous quarters' results (mostly top line)
beaten so handily, that the December quarters
for some of these Internet companies may not
be even capable of coming near the outsized