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Technology Stocks : America On-Line (AOL) -- Ignore unavailable to you. Want to Upgrade?

To: gerhart who wrote (2254)	1/11/1999 12:34:00 PM
From: Jon Stept	Respond to of 41369

Gerhart, RE: "AOL for free as marketing coup..." Hi Gerhart, Thanx for responding too my post. I think it is possible but I don't think the cash flow hurdles are as great as the regulatory hurdles... others would cry foul and leading them would be YAHOO, maybe. As a business model, it is not unthinkable.... it is part of the YAHOO model. The big difference is the content, community and brand that AOL offers... can it be maintained with advertising driven revenue versus membership fee driven revenue. And they can restructure their system too. Imagine everyone gets in for free for just e-mail and pays a fee for the rest. I am sure advertisers would like that. Lots of ways it could be sliced. All just my opinion of course and not a recommendation to buy or sell. Jon :)