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Technology Stocks : Apple Inc. -- Ignore unavailable to you. Want to Upgrade?

To: Jonathan Bird who wrote (22190)	1/11/1999 5:05:00 PM
From: soup	Read Replies (4) \| Respond to of 213173

>If Apple made its money by growing a peripheral market for other companies then your argument would make sense. But since they make money selling computers that people want to buy, it doesn't.< Apple doesn't try to make money off every peripheral and add-on software sold -- in sharp contrast to Microsoft. [Exactly why are these guys in the joystick and keyboard business?] By giving 12 year-old SCSI the heave-ho, they stimulate the creation of new devices by creating demand. AAPL can then point to all the nifty new FireWire/USB toys as evidence of the Mac platform's growing acceptance. Virtuous cycle. They also protect the price of their older inventory for those who demand legacy ports. AAPL wins both ways.

To: Jonathan Bird who wrote (22190)	1/12/1999 4:26:00 AM
From: jeffjl	Read Replies (1) \| Respond to of 213173

So what if they were slower at making USB devices? If you have serial and ADB then they can be slow.... ...If Apple made its money by growing a peripheral market for other companies then your argument would make sense. But since they make money selling computers that people want to buy, it doesn't. The bottom line is this is Steve Jobs being Steve Jobs. The guy just cannot stand it if he's not pushing the envelope, and he gets his kicks from having things happen HIS WAY. If it lowers the cost of the machine to remove serial and SCSI(which it does) then that is just a collateral benefit to him. Actually, if I'm not mistaken, i'd read somewhere that the move to USB was spurred partly because it's a standard that has also been adopted by the PC makers (so there theoretically will be an abundance of peripherals at a reasonable price).