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Non-Tech : SGDE - Internet hype, Sound investment, or Both? -- Ignore unavailable to you. Want to Upgrade?

To: Gutterball who wrote (31)	1/14/1999 4:45:00 PM
From: R Hamilton	Read Replies (1) \| Respond to of 75

The Sportsman's Guide Names Vice President Responsible for Internet Sales SOUTH ST. PAUL, Minn., Jan. 14 /PRNewswire/ -- The Sportsman's Guide, Inc. (Nasdaq: SGDE) today announced it has named Janine Shovein a Company Vice President. Her primary responsibilities will include Internet sales development and Internet joint venture relationships. She has been instrumental in the Company's Internet initiatives since April of 1998 when The Sportsman's Guide's web site began operating. The Sportsman's Guides' Chairman and Chief Executive Officer, Gary Olen, said, "We are confident we will maximize sales and enhance our presence on the Internet because of Janine's experience and leadership. She's a seasoned promoter." Immediately prior to joining The Sportsman's Guide in April of 1994, Shovein had been Sales Manager for Nordic Track during its growth period. She has over 15 years of experience in direct marketing, inbound and out-bound telemarketing and broadcast retailing. She is a graduate of the University of Northern Iowa, Cedar Falls, Iowa. The Sportsman's Guide is a Catalog and Internet Company of value priced outdoor gear and general merchandise, with a special emphasis on hunting, shooting, camping and hiking. In addition to its Internet presence located at sportsmansguide.com, the Company annually distributes more than 70 million catalogs resulting in sales to over one million customers. In late December the Company was included in a listing of Internet "E-tailers" -- e-tail.org -- "companies who have implemented electronic commerce sites to allow for the latest trend in retailing." SOURCE Sportsman's Guide CO: Sportsman's Guide ST: Minnesota IN: LEI SU: PER 01/14/99 09:38 EST prnewswire.com