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To: accountclosed who wrote (16055)1/18/1999 8:18:00 AM
From: Ted David  Read Replies (1) | Respond to of 86076
 
A reminder that the opinions expressed here by me are MINE and not necessarily those of CNBC.

Having said that, my "apples and oranges" comment was meant very literally. TV is TV and Net is Net. The media are different. That is all I was trying to say. I was not implying, nor should you infer that there is no interest in cross promoting or tapping the TV audience, for example, and steering it to our web site.

-td



To: accountclosed who wrote (16055)1/19/1999 9:45:00 AM
From: bill meehan  Read Replies (1) | Respond to of 86076
 
<<As a guest on the various financial programs...>>
CNBC is used as Muzak on most trading desks, although they do frequently have CEOs and key industry analysts that garner an attentive audience. Since virtually everybody has a Bloomberg terminal, there's little reason to view their broadcast or visit the web site. In addition, the folks at CNBC have done an admirable job developing and maintaining high quality on-camera talent. I think that the immediacy of the medium (whether viewed on a TV or on a PC), and the level of professionalism, will keep them in the lead for what they want to deliver. As bandwidth becomes less of a problem and technology becomes easier to use I'd expect them to easily transition to the Net. As for getting clients to come to Cantor because of an appearance in the media, it's definitely been helpful--especially to younger brokers just beginning to develop relationships with PMs.

FYI: I'll be on CNBC tomorrow at apps 6:10pm EST. Guess I better get a haircut.