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Technology Stocks : Audio and Radio on the Internet- NAVR -- Ignore unavailable to you. Want to Upgrade?

To: Bruce Denney who wrote (4915)	1/22/1999 9:24:00 AM
From: Annette	Read Replies (1) \| Respond to of 27722

Thank you for posting the link...very interesting article!!!

To: Bruce Denney who wrote (4915)	1/22/1999 11:43:00 AM
From: bodie	Read Replies (1) \| Respond to of 27722

Liked the article. Made me remember something about shopping, but don't have time to search for a reference. Someone help me out please. Aren't a lot of the purchases (what %), made by individuals, actually spontaneous? If this is correct, then I would think that there would be an explosion of shopping on line during normal working hours. If, like the article says, most people listen during normal working hours, then I would think, weather it be music, or whatever, and you hear an add for something you (up to that point in your life never realized you needed) decide you must have, and all it takes is several clicks of a mouse to purchase, then that would be GOOD for companies like NAVR. More sales = more advertising revenue. bodie

To: Bruce Denney who wrote (4915)	1/22/1999 11:58:00 AM
From: Lane Hall-Witt	Respond to of 27722

Yes, that's a good article. What I especially like about it is that it emphasizes the vast potential of what NAVR is calling C-commerce: content-driven commerce. NetRadio isn't just a broadcast medium; it also is an electronic-commerce platform. The most interesting thing about NetRadio, to me, is that it's fundamentally rooted in the idea of C-commerce, with buying opportunities embedded in through and through. This has the potential to deliver immense value. NetRadio is part BCST, part CDNW/NTKI, and part EGGS/COOL. Thanks for posting the article.