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Strategies & Market Trends : Online Trading - An Oxymoron? (EGRP, AMTD, NBD, DLJ, SCH) -- Ignore unavailable to you. Want to Upgrade?


To: BWAC who wrote (18)1/23/1999 8:24:00 PM
From: Bob Duncan  Read Replies (1) | Respond to of 50
 
Bwac:

That is a very good point. Consider this also: those in the group with one trade per day are most likely to be the most frustrated, i.e. they are not going to stand for having their orders screwed up on a regular basis because they will be reminded of AMTD's service probably at least once a week. (I do not use AMTD but the active traders on know that still use them seem to say on average they have problems once a week.) The weekly traders may or may not be bothered enough to reduce their accounts, and the monthly traders are really likely buy and hold types and from their standpoint they could care less. So, I would have to say the odds are they are losing their best accounts in terms of those that generate the most commissions.

I think a very interesting figure would be to see what their average account balance is and if it goes up over time. I would say the odds are strong that the day trader has a large account balance, and many times is making use of their margin accounts, whereas the buy and hold types probabaly have lower balances. If the average account balance is stable or getting lower, that would be very interesting.