To: Maya who wrote (38602 ) 1/26/1999 8:52:00 PM From: John Rieman Respond to of 50808
US video sales......................................twice.com CEMA: Video Sales Set Records In '98 - -January 25, 1999 A solid December sales-to-dealer performance for all video products, with the exception of camcorders, helped turn 1998 into a record year for TV/VCRs, projection TVs, VCR decks, camcorders and DVD players, according to figures compiled by CEMA. The sales results for the month, fourth quarter, second half and year were somewhat startling for the host of records set. Here's a rundown: TV/VCRs: December high at 280,200; all-time quarterly high at 968,600; all-time half high at 1.89 million. Projection: December high at 123,700; all-time quarterly high at 346,700; all-time half high at 663,000. VCR Decks: December high at 1.58 million; all-time quarterly high at 5.95 million; all-time half high at 10.8 million. DVD: All-time records for the month at 223,500, quarter at 523,500 and half at 802,900. While direct-view color set no new records for any of those periods, at 1.92 million, December sales were up 7.4%. Sales for the quarter edged up 0.5% to 6.38 million and for the half were up 1% to 12.4 million. Camcorders were the only product with a down December, slipping 3.7% to 225,800. But sales for the quarter, at 1.01 million, were up 1.5%, and the half recorded a 0.8% rise to 1.95 million. Separately, CEMA reported that sales to dealers of stereo direct-view color TVs rose 5.5% in November to 1.21 million, to put the 11-month total at 10.9 million, up 7.4%. Stereo accounted for 55% of direct-view sales for the month and a 53.9% share for 11 months. Stereo represented 52.2% for both periods in 1997.