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Non-Tech : MILLIONAIRE. COM........( MLRE ) -- Ignore unavailable to you. Want to Upgrade?

To: Bear Down who wrote (1691)	1/27/1999 4:51:00 PM
From: Daniel Mardorf	Respond to of 2664

I spoke to investor relations today....they stated that the website will be up on Feb 2nd. Tuesday - and a press release will be out alerting the world of Millionaire's new site. Also, if anyone has access to the ragingbull.com, there is a post on there about an article from the Red Herring - and it is very good for MLRE longs! Go MLRE! d

To: Bear Down who wrote (1691)	1/27/1999 9:31:00 PM
From: StockDung	Respond to of 2664

Despite these encouraging figures, Ryan Jacob, portfolio manager for The Internet Fund, remains skeptical that the niche market to which Millionaire.com caters is developed enough to sustain this model at the present time. While Mr. Jacob agrees that the Internet can be a very effective distribution channel for auctions, he thinks it may be three or four years before the demographic profile on the Web will support an auction site solely for the very rich. Sotheby's may have felt likewise. Instead of offering the higher-end products of its traditional offline business, the company decided to sell lower-end items, which are mainly expected to sell for under $5,000, on its upcoming online auctions on sothebys.com Web site. Nicole Vanderbilt, an analyst with Jupiter Communications, applauded this decision. "Making their site more accessible was a wise move," says the analyst. But while Mr. White tips his hat to Sotheby's, remarking on its "phenomenal reputation," he did not appear to share any apprehensions about finding a market for his highest-priced items online. "Yes, there is a high demographic who stare into their computers every day," he asserts. Moreover, while Millionaire.com will have to start from scratch in building a brand, it will not have to struggle with some of the branding difficulties that Sotheby's may encounter in its attempt to run two different auction models under one name.