Uncle OJ- Thanks for the kind message. CMGI is doing well. My father is in Karachi. I wanted to thank you for your kind help and give my best regards to Steve. One of my other pick CD is also doing very well. Zain
October 28, 1998
Web Masters
The best get better in our annual survey of top Internet investment sites
By KATHY YAKAL
Table: The Top 10 Investment Web Sites
Two years is like two centuries in the life of the World Wide Web. When Barron's produced its first list of the Top 10 investment Websites in 1997, it wasn't exactly a Who's Who of the financial world or even the media establishment. Contenders may not have provided access to the best or the most data or analysis, but they still stood out if they understood that the Web was an entirely new medium and found effective ways to use its potential to disseminate investment-related information and facilitate interaction. The medium truly was the message.
That's all changed. The best investment Websites provide more information, quicker and in a better-organized fashion than could be imagined just two years ago. It's a cliche that the Internet provides individuals what once was available only on Wall Street trading desks. Actually, it offers more.
This year's 10 include a couple of familiar providers of market news and technology information: CNNfn and ZD Ziff-Davis) Interactive Investor. Quicken.com, brought to you by the folks who've owned the personal-finance software market for over a decade, moved in. Stockpoint, which some time ago began to put more focus on selling its services to other Websites, provides enough features and original material to take the No. 9 spot.
Making return appearances among our 10 are CBS MarketWatch (formerly DBC Online), Morningstar.Net, Yahoo! and Street.com. Some of last year's winners, such as Briefing.com and INVESTools, dropped into the second 10. They remain exceptional sites but just didn't score high enough in all categories to make the 10. Two familiar names absent entirely from last year's accounting moved up into slots in the second group of 10: S&P Personal Wealth and Bloomberg Online.
One constant in our survey: For obvious reasons, we omit the Wall Street Journal Interactive Edition, which includes Barron's Online. Ditto for the site for CNBC, a joint service of NBC and Dow Jones & Co., which publishes Barron's and the Journal.
What also didn't change from last year was our choice for the No. 1 spot: Microsoft MoneyCentral. Like so many other Microsoft offerings, it was no overnight success. It took a few versions, but when it hit its stride, it whizzed past companies that had been in the financial data and analysis business for years or decades, but lacked Microsoft's acumen at designing hubs on the World Wide Web. So herewith are highlights of our 10 favorite sites.
No. 1: Microsoft MoneyCentral (http://moneycentral.com ****). Microsoft just finished consolidating its personal-finance and investment Websites, dubbing the new entity MoneyCentral (Microsoft Investor still exists as a separate site at investor.msn.com). It added muscle to its already strong site, like free real-time quotes (snapshots, which means they don't update continuously,) a graphical overview of your portfolio, and technical charting tools. And its interface refinements made the site faster and easier to navigate, without sacrificing its elegant look.
MoneyCentral's competence stems from a number of things. It provides timely news and analysis (with Wall Street Journal updates five times a day, plus news and insight generated by editorial staff members and outside contributors). It does the portfolio thing better than anyone we've seen on the Web. You can create charts and grab SEC filings, and access other current data and news articles.
So, big deal. You can do those things on a lot of sites. What distinguishes MoneyCentral is its paid subscriber features, and the way all of these assorted goodies are presented. And the way Microsoft put together a carefully selected amalgam of the features and information a large body of individual investors might need. The discriminating design should serve as a model for rivals still trying to snag eyeballs by shoveling as much stuff as possible onto their sites, hoping people will wade through it to find what they want.
Example: MoneyCentral's Research Wizard (a free feature). The site effectively uses a multi-screen scheme to walk new investors through the process of researching a security. Each screen in the sequence uses learning aids like tables, links and comparative tools -- all focused on the security you're researching.
Subscriptions cost $9.95 per month, with a free 30-day trial offer (six months for registered Microsoft Money users). Paid features include stock and fund screeners (including an investment matcher that finds similar securities based on criteria such as market capitalization), an inside view of the strategies of six professional investment advisers, insider trading and analyst recommendations, and alerts triggered by significant events that may affect your investments.
Features similar to some of those offered by Microsoft are available free elsewhere, but we still recommend this unique and carefully crafted assembly of features and usability.
No. 2: CBS MarketWatch (http://cbs.marketwatch.com *** 1/2 ). Less than a week after DBC Online was named to the second spot in last year's Top 10 list, financial-data giant Data Broadcasting announced a joint venture with CBS. The resulting site, CBS MarketWatch, draws on the strengths of both, and lands in second place again.
CBS MarketWatch can't match investor tools found elsewhere. It does offer a good portfolio tracker, a reasonably robust stock screener, a charting utility with tools for technical analysis, and direct links to data from companies such as Hoover's and Zack's. Its Getting Personal section offers good reading for investors looking for market insight and guidance, and industry names like Thom Calandra and Paul Farrell offer their takes on current financial events. The standard data are there in abundance, retrievable individually, or in quantified groupings (earnings surprises, initial public offerings).
Like MoneyCentral, CBS Market-Watch delivers a lot of the same tools offered on other investment sites. But its strengths lie in reporting and analyzing breaking news and its ability to select a set of features that will likely appeal to many individual investors -- in a clear, lively interface. All free, and with tools for both beginners (most notably an impressive investing primer) and old-timers.
No.3: Yahoo! Finance (http://quote.yahoo.com *** 1/2 ). Regardless of whether they meant to do it, Yahoo designers built a successful model for competing Websites in the very popular Yahoo Website/financial portal. A lot of sites these days look like Yahoo, with a few throw pillows added. Yahoo Finance continues to eschew the spinning logos and Java-based opening pages that irritate so many people, sticking instead to its straightforward, fast, though not particularly interesting, front page. But nobody's yet bettered the design, at least in terms of financial information.
Yahoo Finance doesn't really have an editorial voice of its own, but draws on some of the best in the business for content, from places like TheStreet.com and The Motley Fool. There's also so much in terms of market data and financial news (U.S. and international) that you can probably find what you need there. Market news is highlighted at the bottom of the page, and links -- the cornerstone of Yahoo's existence -- are abundant.
Yahoo's surprisingly generous set of tools includes a stock screener, message boards and a stock chat area, a pager that can be triggered by your own specific stock price limits, and a Java portfolio. Yahoo's integration makes it easy once you get rolling. Set up a basic portfolio, for example, and one page displays quotes and charts, current news and links to research and related user messages. Many elements of the site's layout are easily modified, and everything's free. If you haven't considered Yahoo because you still think it's just a search engine, check it out.
No. 4: CNNfn (http://cnnfn.com *** 1/2 ). CNNfn's opening page doesn't reveal much about this site's depth. Every link on the home page leads to another set of links within. And sometimes, another and another. It's a very straightforward, linear approach, and there's nothing difficult about using it, but it doesn't feel as together as MoneyCentral. On the other hand, it's a little faster. What CNNfn lacks in its interface design, it more than makes up for in sheer volume of news and data, timeliness and analysis.
CNNfn's partnership with Quicken.com -- and the extra investment tools this brings -- puts the site in the Top 10. Quicken.com on fn, a separate section of the site (at cnnfn.com weaves together screens and links from both Quicken.com and CNNfn to produce a powerful package of tools, breaking news and other data and analysis.
Quicken's contributions include a customizable portfolio tracker, stock screener and picks, an interactive retirement planner, and the Lipper Mutual Fund Report. The site is completely free of charge, and its simplicity makes navigation speedy. Which makes the site's depth and often maze-like design more accessible.
No. 5: Quicken.com (http://www.quicken.com *** 1/2 ). Absent from last year's list, Quicken.com has undergone several improvements since then. It lacks MoneyCentral's stylized appearance, and some of its tools and navigational conventions are not as well-developed. But in terms of data and analysis, commentary, tools and interactivity, it's among the best of them. And everything's free.
Like MoneyCentral, Quicken.com is a full-service personal-finance site, incorporating related issues like banking, mortgages and insurance. But its investment features are strong on their own. The portfolio tracker's columns are quite customizable. You can choose from four predefined column sets (valuation, equity fundamentals, holdings summary and price performance), or build your own, selecting from 12 choices. You also can set alerts that are triggered by events like stock-split announcements.
Quicken.com also draws on other sites' expertise. Market data come from Briefing.com and Standard & Poor's, and commentary from TheStreet.com as well as reporters from CBS MarketWatch. A stock screener and mutual-fund finder are joined by a new stock evaluator that lets you compare two or more stocks using various ratios and fundamental measures, like price/sales and EPS. Web Masters Part Two
No.6 Morningstar.Net (www.morningstar.net *** 1/2 ). Morningstar may be synonymous with mutual funds, but its Web supersite is a mecca for individual investors whether they're into funds or individual stocks, and repeats as one of Barron's Top 10. The site looks much as it did last year; its opening page still resembles a slick magazine with all of the site's contents clearly identified up front. Top news and features are displayed in two of the three columns, and the third holds links to some of the site's best tools, like the stock and fund selectors (basic versions of both are free, but more advanced features are limited to subscribers at $9.95 per month).
Quicktake reports also are available from opening page links. Enter a security symbol, and Morningstar.Net pops open a tabbed file folder graphic with six data categories, including financials, growth trends, price/ownership and valuation. Much of the data comes free, but some things, like earnings trends and return on equity analysis, are for subscribers only.
The Morningstar site is divided neatly into several sections: Learn (guidance for novices); Plan (more ammunition to help you develop your own); Research (investment data and analysis); Invest (hands-on trading information and advice); Monitor (more market updates and commentary, and portfolio-tracking), and Socialize (topic- and company-related message boards). Morningstar.Net's simplicity belies its depth; it's a clean, fast site.
No.7: TheStreet.com (www.thestreet.com *** 1/2 ). This is the place for informed, expert analysis of the investment scene before, during, and after the trading day. Ubiquitous head pundit James Cramer is joined by a talented staff and contributors like Herb Greenberg, which give this site credibility and a unique blend of voices. Add targeted, timely market updates, voluminous feature stories on companies in the news, and an entire section devoted to articles and columns on mutual funds (usually several daily), and you have more analysis and opinion than you probably have time to read. The site's investor tool kit includes standard investing tools, like a portfolio tracker, stock/fund charting and access to Thomson reports. Free sections -- daily stories on the markets, plus tools -- are clearly marked. Access to the site goes for $6.95 a month, while $9.95 also brings twice-a-day E-mail bulletins.
No. 8: ZD Interactive Investor (www.zdii.com ***). This one surprised us. Ziff-Davis has had a longtime, far-reaching presence on the Web, moving well beyond the scope of its print technology publications. It couldn't match competitors like Microsoft in terms of its interface and tools, which, oddly enough, were the two areas in which it might have been expected to excel. Instead, ZDII fared well in the areas of data and editorial content, and value for price (free).
The site's opening page emphasizes breaking news. Links to the latest news stories and snapshots of current market activity (winners, losers, global view and a brief view of the U.S. markets) dominate the page. Enter a symbol in the Quote field, and ZDII returns a page incorporating a delayed price, with links to a full quote, comparative charts, related news and SEC filings, a company profile, key financial figures and names of competitors. Nothing ground-breaking there, but it's a nicely executed, speedy tool.
Our biggest gripe with ZDII's interface is its unremarkable list of feature links; there are better designs out there. No argument with ZDII's content, much of which is generated internally, with some contributions from industry names.
No. 9: Stockpoint (www.stockpoint.com ***). Lots of Website companies would like to license their technology to other sites. But not all of them have enough material or design expertise to make the deal worthwhile. Stockpoint does. It's begun shifting its emphasis to providing tools for other financial Websites, but what it offers -- free -- to Web users is enough to land it in our Top 10.
Stockpoint's interface is a dream: clean, simple, understandable and fast. It recently added Eric Tyson, author of Investing for Dummies, as a regular. Briefing.com, whose insightful analysis shows up on other Websites, also contributes editorial material here. News briefs and in-depth stories come from the usual suspects -- Comtex, UPI, Businesswire et al., and the market data screens capture all of the key numbers from the day. Securities quotes are supported by a variety of supplemental material, like analyst ratings and a nice interactive chart feature that lets you apply technical indicators, compare indices and securities and specify chart types and dates.
This site was carefully conceived and just as carefully executed. It's a pleasure to cruise through.
No. 10: The Motley Fool (www.fool.com ***). One of the first real hits among investment sites, it always has had two real strengths: its sense of community and its common-sense, folksy approach (the Fool's School, which teaches the 13 steps to investing, according to the site's founders). This is one of the best sites for beginners because of its friendly tone and understandable verbiage.
There's a lot for experienced investors here, too, and everything's free. But don't look for reams and reams of raw (or even partially digested) data from the outside. That's not the Fools' focus. Research tools are certainly adequate for the casual investor. Portfolios link to customizable charts, news, estimates and other data, plus an entire section devoted to interesting stock ideas.
The site's message boards are some of the liveliest you'll find anywhere. There are informative articles on just about any personal-finance subject imaginable, with lots of input from experts and other contributors. It's not the best site for breaking news and analysis, though the Fools do offer some of both. Come for the ongoing discussion of news and stocks. It's kind of a self-help group, with funny hats.
Three sites that placed in the Top 10 last year slipped into the second tier, not because they got worse, but simply because the competition stiffened. But we still recommend them highly, each for different reasons, along with rest on this list.
Briefing.com (www.briefing.com) is an excellent research and analysis tool for the very serious investor. Though it offers some free features, its premium services cost either $6.95 or $25 a month, depending on the package selected. The site's real strength is its continuous analysis of the market throughout the trading day, and wrap-ups and other commentary outside of market hours. The free introductory package offers quotes, charting and commentary. For $6.95, you get more focused information, more often, like tech-stock analyses and upgrades and downgrades. The higher tab also gets Professional package adds running analyses on the credit and currency markets, similar to services aimed at bond trading desks and costing hundreds per month.
Newsletters can be great resources for individual investors. But they're often prohibitively expensive, and it's often hard to find the right horse to bet on. INVESTools (www.investools.com) provides an intelligent solution by ferreting out the best of these and offering subscriptions (a free trial is available). These include Hulbert Performance Profiles, the Option Advisor, the Prudent Spectator, and the Buyback Letter. Prices range from roughly $5 to $25 per month. Nonsubscribers can order newsletter issues or articles individually. INVESTools also offers a Portfolio Workshop Premium Level for $9.95 per month, which includes tools like E-mail alerts and charts, analysis and advice and fundamental data, all in an integrated format. An advanced stock screening tool is also available, for an additional $9.95 a month.
WallStreetCity (wallstreetcity.com) has done good things with its overall look and navigation since last year. Though it offers a generous heap of news, commentary and data, as well as a few tools, the lion's share of the best goodies are in the paid subscriber areas. Seven levels are available, ranging from $9.95 to $149.95 per month. If you're more than a casual investor and need special services, go directly to the WallStreetCity site and peruse the tiered list of services available. Telescan, the company behind the site, has been a respected provider of data to investors for years. Casual investors should check out WallStreetCity's hourly and daily news and reports.
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