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Strategies & Market Trends : STEAMROLLER'S DAYTRADES -- Ignore unavailable to you. Want to Upgrade?

To: STEAMROLLER who wrote (1499)	1/31/1999 1:57:00 PM
From: STEAMROLLER	Respond to of 1561

DIDAX Announces Agreement with RealNetworks Inc. to Offer Premium Internet Audio and Video Solutions to Christian Organizations and to Promote Crosswalk.Com via Real Broadcast Network CHANTILLY, Va., Jan. 31 /PRNewswire/ -- DIDAX INC. (Nasdaq: AMEN), creator of the award-winning crosswalk.com Christian community Web portal (http://www.crosswalk.com) today announced an agreement with RealNetworks Inc. (RN) for crosswalk.com to be the aggregator of Christian content for RN's Real Broadcast Network (http://www.real.com). This arrangement opens up a new line of business for crosswalk.com(TM) to provide full service streaming audio and video solutions to churches, radio stations and Christian content providers. RealNetworks has been providing streaming media solutions since 1995. To date over 37 million unique users have registered for the RealPlayer, and 85% of all streaming media enabled Web pages use RealSystem software to deliver content. The agreement also includes promotion and access to crosswalk.com's current audio content on RN's RealGuide and RealChannels Web services. The RealNetworks family of Web sites is among the top audio/video destinations on the Web and consistently ranks in the top 25 sites anywhere on the Internet. PC Magazine ranked the company 24th on its list of 100 most influential companies. "RealNetworks has the stature and proven capacity to support the anticipated growth in the depth of content, services and visitors to our community portal Web site," William Parker, CEO and President of DIDAX, said. "The added exposure for crosswalk.com audio and video content in the high-demand, high-traffic areas that Real Broadcast Network offers should mean a steady flow of new visitors to crosswalk.com along with additional ways to provide them with compelling e-commerce opportunities." The agreement will also upgrade the quality of crosswalk.com's streaming media, providing six, twenty-four hour streaming audio channels consisting of different formats of Christian music as well as on-demand music sampling and MovieGuide audio programming. Crosswalk.com, the "1998 Christian Web Site of the Year" according to Best of the Christian Web, is the premier online Christian community portal covering the spectrum of life within a Christian context. With a focus on "information for Christians, not just Christian information," site visitors and members can tap into channels targeting music, personal finance, and careers (in beta version), lifestyle channels focusing on issues for men and women, and services ranging from free Web access filtering and a full-Web filtered search engine to online shopping, family-friendly movie reviews, games, chat, forums, local events, news, free email and more. DIDAX INC. is primarily known as the creator of crosswalk.com (www.crosswalk.com). The Company generates revenues through the sale of sponsorships and advertising; the online retailing of Christian and family-friendly products manufactured or developed by others (music, books, apparel, gifts, etc.); commissions and referral fees from co-marketing relationships; memberships in affinity marketing programs (affording participants price discounts and other benefits of group purchasing power); and to a lesser extent, the continuing provision of technology services to various Christian organizations. Safe Harbor -- This press release includes forward-looking statements that involve risks and uncertainties, including, but not limited to, product delivery, the management of growth, market acceptance of certain products and other risks. These forward-looking statements are made in reliance on the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. For further information about these factors that could affect DIDAX's future results, please see the Company's filings with the Securities and Exchange Commission. Prospective investors are cautioned that forward-looking statements are not guarantees of performance. Actual results may differ materially from management expectations. Copies of these filings are available upon request from DIDAX investor relations.

To: STEAMROLLER who wrote (1499)	1/31/1999 1:58:00 PM
From: STEAMROLLER	Read Replies (2) \| Respond to of 1561

ANALYSIS - Stock splits, the latest Wall St. fad By Jennifer Westhoven NEW YORK, Jan 29 (Reuters) - Frenzied trading in companies announcing stock splits has jeopardized the long-held belief that stock splits lead to long-term gains, analysts say. This week, some of the biggest names in Corporate America announced splits, among them International Business Machines Corp. (IBM) , McDonalds Corp. , Microsoft Corp. , Intel Corp. , America Online Inc. and Xerox Corp. . But with so many "day" traders trying to make a quick buck on minute-to-minute stock moves, the long-term positive effect of a split may have been accelerated into oblivion. "I have fears that a lot of these are going to splatter some good citizens," said Bob Stovall, president of New York- based Stovall/Twenty-First Advisers. There have been many academic studies of stock splits with different conclusions depending on the year and sample, but there is a consensus that split stocks tend to do well in the following year. Some studies have pointed to gains that outperform the market by 3 to 8 percent. Splitting shares does not create value. It is like getting two $10 bills for one $20 bill. A 2-for-1 stock split doubles the number of shares outstanding and cuts the value of a stock in half. So why do the stocks rise? "Companies make these moves at times when they are positive about the outlook for their firms. It is a way to send a positive signal," said Frederic "Rick" Escherich, a managing director at J.P. Morgan in mergers and acquisitions, who has advised companies on splitting their stocks. The message is the stock will be able to maintain its new, higher trading range and will not fall to new lows after the split goes into effect. Many firms, such as Internet services provider AOL, want to keep the interest of small investors who may be scared off by high stock prices. "Every time we hit a certain price point we set a split because we believe it's good to attract average investors," said AOL chairman and chief executive Steve Case. But the cherished belief that stock splits mean gains has attracted scores of momentum traders, causing such volatility that analysts now wonder if the long-term gains are intact. No studies have been done recently to measure the maelstrom. "It's like short-term electric shock therapy," said Merrill Lynch analyst Steve Kim. IBM is one example of the lightning swings. Its shares were punished last Friday after it posted earnings but did not split its stock, as Wall Street had speculated. Shares slipped more than $17 that day. But Monday, IBM erased additional losses of more than $6 as a rumor hit the Street that it would split its stock Tuesday. The stock closed flat. On Tuesday, Big Blue announced the longed-for stock split and shares rose $4.50. But the following day, Wednesday, they fell $7.13 a share. "The high profile stock split announcements have been extremely successful, so a lot more individuals have gotten into it," said Prem Jain, a professor at the Freeman School of Business at Tulane in New Orleans, La. One stock split service, Right Line, forecasts which companies will split their stocks and has a beeper service to alert its clients every time a stock splits. Its Internet site (http://www.rightline.net), tells clients to play a split by going long on a stock immediately after a stock-split announcement, going short as soon as volume dries up and going long again just before the stock split becomes effective. "Going long" means betting a stock will rise and "going short" is betting a stock will fall. Paul Cherney, an analyst at Standard & Poor's, said that kind of short-term strategy and the resultant options plays send stocks swooning. "Stocks that are optionable see even more volatility," he said.