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To: jach who wrote (37684)1/29/1999 8:34:00 PM
From: llamaphlegm  Respond to of 164684
 
Yahoo! News
Technology Headlines

Friday January 29 6:42 PM ET

Corrected: Barnes & Noble College Bookstores Goes Online

NEW YORK (Reuters) - While most college students have been online for years, the collegiate sister textbook bookstore to giant
bookseller Barnes & Noble Inc. (NYSE:BKS - news) seems to have arrived late to Electronic Commerce 101.

Barnes & Noble College Bookstores Inc. said Thursday it was now online as textbooks.com, and said it stocked the
largest selection of textbooks online. The site has 6 million titles, some as heavy as the textbooks themselves, like ''The Biology of
Algae'' and ''The Political Research Experience.''

But the New York-based company gets low marks and a big fat ''Duh!'' for arriving after online textbook sellers VarsityBooks.com, based in Washington
and San Francisco-based BigWords.com.

College students are considered a natural captive market for such Web sites, as they are required to buy the books. Traditional campus bookstores,
including the 350 bookstores operated by Barnes and Noble College Bookstores, often have long lines and run out of popular titles at the start of classes.

A third company, efollett.com of Oak Brook, Ill., attacked the virtual stranglehold on the market held by campus stores, with its slogan: ''Why get in line,
when you can get Online?''

Tardiness seems to run in the family. Affiliate company Barnes & Noble Inc. arrived late to the cyberscene, after Amazon.com had already grown into the
giant its name suggests.

The company said in a statement that it would offer cash-back guarantees, the largest selection of used textbooks and discounts.

''Our online customers tap into all the resources of the Barnes & Noble family of companies,'' the company said. ''These resources include the widest
choice of books and discounts, a state-of-the-art distribution system, and years of experience serving colleges and universities throughout the country.''