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Non-Tech : PERFUMANIA.COM . . PRFM . . .FOR LONGS ONLY -- Ignore unavailable to you. Want to Upgrade?

To: Smiley who wrote (1003)	1/29/1999 10:43:00 PM
From: Rich Benjamin	Respond to of 2489

Thinks about the possibilities with only 1.9 million float and a full CNBC audience ready to pounce on stocks that receive positive publicity. If the PR on Monday is nearly as impressive as the PR in the last month, we will definitely see a spike. For those shorters out there, do you think the CNBC crowd is going to look at the Friday CFO story before they purchase? Unlikely. They will probably check out the first few lines of the Web Site press release and then jump on board trying to get the best possible price. Based on today's coverage, it is very likely they will continue coverage on Monday when Perfumania is in the spotlight.